TBO Printing and Publishing S.C installs manroland Goss web offset presses

First textbook printing plant to open soon in Ethiopia

TBO Printing and Publishing S.C installs manroland Goss web offset presses
First textbook printing plant in Ethiopia

TBO Printing and Publishing S.C (TBO) in Addis Ababa celebrated the successful installation of the two manroland Goss Cromoman presses on May 31, 2021. The start-up of the fully installed Rotoman will follow shortly.

The establishment of the first textbook production facility for East Africa is a very ambitious project for the country, wanting to utilize its own resources to meet the high demand for textbooks for a steadily growing number of young people. The Prime Minister of Ethiopia, Nobel Peace Prize laureate Dr. Abiy Ahmed, is also expected to attend the opening ceremony.

TBO Printing and Publishing S.C was established to bring textbook production to Ethiopia and the Oromia region. Currently, Ethiopian textbooks are imported from abroad. In the future, the state-supported project is intended to meet the high demand for textbooks for the most populated country in East Africa – with around 110 million people. Furthermore, print production on this large scale can create up to 400 jobs, which means prospects and an income for up to 400 families.

Adhesive binders supplement the book production from Mueller Martini Buchbindesysteme GmbH in Rahden (formerly Kolbus) and a CTP printing plate production system from Agfa. Both were sold with the three printing presses from VIP Systems GmbH. manroland Goss is implementing the project together with VIP Systems, its longtime sales partner from Stuttgart, along with the very cooperative local office in Addis Ababa, VIP Systems PLC. The line is supplemented by other presses from the sheetfed offset and postpress sectors installed in the spring.

Flagship project for East Africa with manroland Goss printing technology

The three manroland Goss presses Cromoman (2x), and Rotoman (1x) are the first presses of this type to be installed and commissioned in East Africa. With this equipment, TBO has a great opportunity to become the beacon of textbook production in Africa. Today, there are no comparable printing presses in Ethiopia with such outstanding print quality and high productivity. At least 5 million textbooks in various formats and signatures of 16, 24, or 32 pages could be printed monthly in a three-shift model.

Ethiopia is a country with over 80 ethnic groups. In addition to English and Amharic’s official languages, there are (among others) the main languages Oromifa, Tigrigna, Somali, Sidama, Welayeta, and Hadiyisa, all with corresponding textbooks. The Ethiopian school system covers grades 1 to 12.

In addition to the various languages, it also teaches civics and ethics, information and communication technology, mathematics, biology, chemistry, physics, geography, economics, general business, and technical drawing. Therefore, the demand for textbooks for all these subjects is correspondingly high and amounts to around 70 million copies per year. TBO will cover a high percentage of these.

Lack of infrastructure and Corona pandemic complicate commissioning

The challenges in implementing the very ambitious goals of the TBO company were significant from the very beginning: The parallel progress of infrastructure construction – starting with the road network and ending with the completion of the Gerd dam project for a stable energy supply – as well as the worldwide prevailing Corona situation, severely disrupted the project schedule and led to unavoidable installation interruptions.

Thanks to the willingness of the manroland Goss technicians to travel and the highly experienced manroland Goss team management on site, the printing plant in Gelan started production in the spring.

“Under these challenging circumstances, I am all the more pleased that we were able to successfully complete the start-up of the two Cromoman presses. The installation of the Rotoman is also finalized; therefore, the production can start on it shortly, too,” said Dr. Ralf Schädlich, Project Manager at manroland Goss. “The team spirit of our internationally assembled installation team on site is also unbroken so that we are achieving our go-live targets step by step.”

Training of future employees on-site at the Bavarian Africa Office

Since February 2021, the future employees of TBO have been preparing for their new tasks in cooperation with the Bavarian Africa Office in Addis Ababa. Experienced manroland Goss experts pass on their knowledge to the new printers and press operators during technical training courses on-site and via online training courses. In addition, they will guide them during the first textbook productions. Total production on the three presses is planned for this year’s summer, pending structural and political development permits.


2023 promises an interesting ride for print in India

Indian Printer and Publisher founded in 1979 is the oldest B2B trade publication in the multi-platform and multi-channel IPPGroup. While the print and packaging industries have been resilient in the past 33 months since the pandemic lockdown of 25 March 2020, the commercial printing and newspaper industries have yet to recover their pre-Covid trajectory.

The fragmented commercial printing industry faces substantial challenges as does the newspaper industry. While digital short-run printing and the signage industry seem to be recovering a bit faster, ultimately their growth will also be moderated by the progress of the overall economy. On the other hand book printing exports are doing well but they too face several supply-chain and logistics challenges.

The price of publication papers including newsprint has been high in the past year while availability is diminished by several mills shutting down their publication paper and newsprint machines in the past four years. Indian paper mills are also exporting many types of paper and have raised prices for Indian printers. To some extent, this has helped in the recovery of the digital printing industry with its on-demand short-run and low-wastage paradigm.

Ultimately digital print and other digital channels will help print grow in a country where we are still far behind in our paper and print consumption and where digital is a leapfrog technology that will only increase the demand for print in the foreseeable future. For instance, there is no alternative to a rise in textbook consumption but this segment will only reach normality in the next financial year beginning on 1 April 2023.

Thus while the new normal is a moving target and many commercial printers look to diversification, we believe that our target audiences may shift and change. Like them, we will also have to adapt with agility to keep up with their business and technical information needs.

Our 2023 media kit is ready, and it is the right time to take stock and reconnect with your potential markets and customers. Print is the glue for the growth of liberal education, new industry, and an emerging economy. We seek your participation in what promises to be an interesting ride.

– Naresh Khanna

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