Wilco to install 11 high-tech Heidelberg presses in new Amersfoort plant

European publishing printer buys 11 Heidelberg XL 106 presses

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Wilco Heidelberg Amersfoort
From left to right –Erik Lukassen, Finance manager at Wilco, Rene Reinsma, Account manager at Heidelberg BeNeLux, Frank van Zijl chief executive officer of Wilco, Dr David Schmedding, head of the Central Europe Cluster at Heidelberg, Robert Jan de Rooij chief Commercial officer at Wilco, and Ammar Allaoui, managing director of Allaoui Graphic Machinery Photo Heidelberg

Heidelberger is experiencing steady investment growth in key market segments and regions. The company recently achieved a major sales success in the publishing sector, which constitutes one of the largest cultural industries in Europe with an estimated total market value of Euro 36-38 billion (approximately Rs 240,000 crore). With over 500,000 works published each year, Europe’s book industry is also exceptionally diverse and has performed amazingly well in spite of the Covid-19 pandemic.

The positive trend is bringing about a more favorable investment climate in publishing print shops. It was against this backdrop that one of Europe’s leading publishing and book printers, Wilco located in the Netherlands, decided to replace the majority of its printing presses with a total of eleven 2020-generation Speedmaster XL 106 presses. This is a part of the company’s site consolidation plan and the associated construction work for a new production center in Amersfoort. These offset printing systems featuring the enhanced Push to Stop technology have various configurations, including four Speedmaster XL 106 8-color perfectors, some with LED UV technology.

61 latest-generation print units with Push to Stop tec

Just last year, Heidelberg installed 18 new XL 106 printing units at the Wilco site in Amersfoort. After ordering another eight Speedmaster XL 106 presses with a total of 43 more printing units, Wilco has now become one of the biggest users of the latest Speedmaster XL 106 generation. Wilco has concluded an additional Print Site contract for the continuous supply of consumables, which ensures materials required for smooth operation, including ink, are delivered as and when required based on actual consumption.

“If, like us at Wilco, a company wants to be able to supply a whole range of products – from books, annual reports, and magazines all the way to direct marketing materials and flyers – in the shortest possible time, in the best quality, and on a sustainably competitive basis, it needs a motivated team, maximum efficiency, and state-of-the-art technologies,” says Robert Jan de Rooij, founder and chief Commercial Officer of Wilco. “When it comes to cutting-edge technology, the portfolio and services offered by Heidelberg completely won us over. We see our investment decision as a groundbreaking move for boosting productivity and tightening our focus on the customer.”

Allaoui Graphic Machinery – strategic partner for Heidelberg

Construction work in Amersfoort is due to be completed this September, by which point all the presses will have been installed at the new Wilco site. Wilco is thus replacing eleven existing presses – all of which have been bought by the Aachen-based family-run company Allaoui Graphic Machinery (AGM). Owing to its data-based market intelligence and innovative machine-matching expertise, AGM is a strategic and reliable partner for Heidelberg and its approach goes hand in hand with the data-driven, customer-focused sales approaches at Heidelberg.

“We are seeing investments steadily rise in markets and regions that are important for us. The Smart Print Shop of the future offers our customers the opportunity to reposition themselves and invest, even in challenging times,” says Heidelberg CEO Rainer Hundsdörfer. “This deal is one of the biggest combined equipment sales in our company’s history. Our sales and service organization and our product management team have worked closely and very professionally with Allaoui Graphic Machinery on this project.”

From left to right –Erik Lukassen, Finance manager at Wilco, Rene Reinsma, Account manager at Heidelberg BeNeLux, Frank van Zijl chief executive officer of Wilco, Dr David Schmedding, head of the Central Europe Cluster at Heidelberg, Robert Jan de Rooij chief Commercial officer at Wilco, and Ammar Allaoui, managing director of Allaoui Graphic Machinery

In 2024, we are looking at full recovery and growth-led investment in Indian printing

Indian Printer and Publisher founded in 1979 is the oldest B2B trade publication in the multi-platform and multi-channel IPPGroup. It created the category of privately owned B2B print magazines in the country. And by its diversification in packaging, (Packaging South Asia), food processing and packaging (IndiFoodBev) and health and medical supply chain and packaging (HealthTekPak), and its community activities in training, research, and conferences (Ipp Services, Training and Research) the organization continues to create platforms that demonstrate the need for quality information, data, technology insights and events.

India is a large and tough terrain and while its book publishing and commercial printing industry have recovered and are increasingly embracing digital print, the Indian newspaper industry continues to recover its credibility and circulation. The signage industry is also recovering and new technologies and audiences such as digital 3D additive printing, digital textiles, and industrial printing are coming onto our pages. Diversification is a fact of life for our readers and like them, we will also have to adapt with agility to keep up with their business and technical information needs.

India is one of the fastest growing economies in nominal and real terms – in a region poised for the highest change in year to year expenditure in printing equipment and consumables. Our 2024 media kit is ready, and it is the right time to take stock – to emphasize your visibility and relevance to your customers and turn potential markets into conversations.

– Naresh Khanna

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