X-Rite announces for IntelliTrax2 Pro and eXact Auto-Scan Pro

X-Rite Pro solution can be used with PantoneLive

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X-Rite

X-Rite Incorporated and Pantone , global leaders in color science and technology, have enhanced their automated scanning solutions with the announcement of IntelliTrax2 Pro and eXact Auto-Scan Pro for seamless integration with the ColorCert Suite. The Pro versions offer package printers and converters one-click integration to see and report print results to brand owners.

IntelliTrax2 Pro and eXact Auto-Scan Pro deliver instant feedback to the press operator about job performance after each color measurement, allowing print operators to make immediate adjustments to correct color drift. These new Pro versions also enable printers to implement and manage Idealliance G7 process control guidelines and ISO print specifications for confidence that each job is delivered according to industry standards and customer requirements.

“As more consumer package goods (CPG) brands implement packaging quality control programs and monitor color tolerances, converters and package printers need color measurement solutions that integrate directly with scorecard systems,” said Ray Cheydleur, Printing and Imaging Product portfolio manager, X-Rite. “The new IntelliTrax2 Pro and eXact Auto-Scan Pro are part of a powerful G7-aligned workflow that provides press operators with performance visibility, real-time guidance on how to achieve the desired colors quickly, and seamless reporting back to the ColorCert Scorecard Server.”

“Brand owners and printers continue to partner to advance global print quality programs and scorecard integration creates significant opportunity to drive transformative change across the entire graphic arts supply chain,” said Mike Grady, vice president, Global Partnerships, Idealliance. “G7 Press Control System Certification not only helps improve print quality, but it also helps printers simplify workflow processes and capture valuable time savings.”

Connected workflow for quality control reporting

IntelliTrax2 Pro is a non-contact, automated color measurement solution ideal for high-end, high-speed print and converting operations. The eXact Auto-Scan Pro combines the portability of a handheld spectrophotometer with the speed of an automated scanning system to help converters automate the measurement of all patches of a color bar.

Full integration between ColorCert Suite and IntelliTrax2 Pro or eXact Auto-Scan Pro allows press operators to easily implement an end-to-end connected workflow solution for daily press side scanning and scorecard reporting into brand packaging quality control programs. Now featuring Idealliance G7 Press Control System Certification, IntelliTrax2 Pro and eXact Auto-Scan Pro enable operators to fully leverage the advantages of G7 based production.

X-Rite Pro versions provide —

  • Immediate scoring at the press on job quality and compliance to support customer requirements.
  • Seamless connectivity to the ColorCert Scorecard Server, which saves the operator time by not having to switch between software.
  • One-click score submission directly from IntelliTrax2 or eXact Auto-Scan to ColorCert, which allows the press operator to easily report results to brand owners, confirm compliance, and speed approval processes.
  • Guidance on how to achieve the best color match quickly and efficiently to reduce makeready times.
  • Easy job set-up with targets preloaded, saving operator time, reducing rework and creating a zero-mistake workflow for job set-up.
  • G7 process control and enhanced ISO support ensure printers are meeting industry print specifications with confidence.

The integrated IntelliTrax2 Pro, eXact Auto-Scan Pro and ColorCert solution can be used with PantoneLive, a cloud-based database that enables printers to access spectrally-defined Pantone and brand spot color standards for accurate color regardless of substrate, printing technology, or ink type.

X-Rite NetProfiler can also be used throughout the workflow to verify and optimize performance of color measurement devices. The total solution also supports closed-loop solutions from Rutherford, Digital Information / CMYK, and Printflow to help converters further reduce makeready time and waste.

“Implementing a color management solution from X-Rite with industry-leading hardware and software that is designed to work together makes it easier for converters to adopt and maintain packaging quality control programs. The added benefit is print owners and operators have one point of contact for both support and training,” continued Cheydleur.

IntelliTrax2 Pro and eXact Auto-Scan Pro is now available. Current users of IntelliTrax2 and eXact Auto-Scan can contact X-Rite for more information about upgrade options.

2023 promises an interesting ride for print in India

Indian Printer and Publisher founded in 1979 is the oldest B2B trade publication in the multi-platform and multi-channel IPPGroup. While the print and packaging industries have been resilient in the past 33 months since the pandemic lockdown of 25 March 2020, the commercial printing and newspaper industries have yet to recover their pre-Covid trajectory.

The fragmented commercial printing industry faces substantial challenges as does the newspaper industry. While digital short-run printing and the signage industry seem to be recovering a bit faster, ultimately their growth will also be moderated by the progress of the overall economy. On the other hand book printing exports are doing well but they too face several supply-chain and logistics challenges.

The price of publication papers including newsprint has been high in the past year while availability is diminished by several mills shutting down their publication paper and newsprint machines in the past four years. Indian paper mills are also exporting many types of paper and have raised prices for Indian printers. To some extent, this has helped in the recovery of the digital printing industry with its on-demand short-run and low-wastage paradigm.

Ultimately digital print and other digital channels will help print grow in a country where we are still far behind in our paper and print consumption and where digital is a leapfrog technology that will only increase the demand for print in the foreseeable future. For instance, there is no alternative to a rise in textbook consumption but this segment will only reach normality in the next financial year beginning on 1 April 2023.

Thus while the new normal is a moving target and many commercial printers look to diversification, we believe that our target audiences may shift and change. Like them, we will also have to adapt with agility to keep up with their business and technical information needs.

Our 2023 media kit is ready, and it is the right time to take stock and reconnect with your potential markets and customers. Print is the glue for the growth of liberal education, new industry, and an emerging economy. We seek your participation in what promises to be an interesting ride.

– Naresh Khanna

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