Color-Logic certifies two new HP Latex printers

HP Latex 700 W & 800 W printers produce outstanding Color-Logic certification test sheets

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HP Latex Printer

In mid-March 2021, Color-Logic announced its certification of two new Latex printers being offered by HP. Commenting on the certification, Mark Geeves, the company’s director of Sales and Marketing, said, “The HP Latex 700 W and 800 W–two machines with the white ink necessary for producing Color-Logic metallics–provide a ready solution for customers interested in using metallic substrates on the latest, a printer with water-based ink available.”

Geeves continues, “The HP Latex 700 W and 800 W printers produced outstanding Color-Logic certification test sheets, and are appropriate for label and package proofing, as well as short-run production of these items, signage, and point-of-sale materials. The white ink available on these new machines when using metallic substrate enables users to create incredible embellishments particularly appropriate for higher margin and higher-value applications. Unlike most prints, that produced with the combination of Color-Logic and HP White Latex inks is truly unforgettable.”

Color-Logic is the one that develops color communication systems and software toolsets for several special effect printing applications. It provides its printing solutions to the brand owners, product managers, corporations, and their advertising agencies to differentiate themselves and their clients with a simple print production process that yields dramatic results.

Color-Logic decorative effects utilize workflows of printers and designers, yielding dynamic results without using special equipment. It supports the value of print and works with designers and printers to enhance their printed media.

Smart Packaging Solutions Virtual Congress -19 March 2021

The Smart Packaging Solutions for India and South Asia Virtual Congress on 19 March focuses on food and pharma supply chains, brand security, and sustainability. Organized jointly by IPPStar and the AIPIA, the virtual congress’s topics include brand authentication, condition monitoring, and active and intelligent packaging that contributes to the safe delivery of authenticated products leading to safety, security, and customer engagement. Please look at the agenda of the conference here, and for registration, please click here. You can also email Ruchi at conference@ippgroup.in or Umesh at subscription@ippgroup.in. Call us in Noida at 120-4546988 or 4326053 – Umesh at Xtension 30; Ruchi at Xtension 33; Gaurav at Xtension 23; and Mohit at Xtension 25.

 

 

 

In 2024, we are looking at full recovery and growth-led investment in Indian printing

Indian Printer and Publisher founded in 1979 is the oldest B2B trade publication in the multi-platform and multi-channel IPPGroup. It created the category of privately owned B2B print magazines in the country. And by its diversification in packaging, (Packaging South Asia), food processing and packaging (IndiFoodBev) and health and medical supply chain and packaging (HealthTekPak), and its community activities in training, research, and conferences (Ipp Services, Training and Research) the organization continues to create platforms that demonstrate the need for quality information, data, technology insights and events.

India is a large and tough terrain and while its book publishing and commercial printing industry have recovered and are increasingly embracing digital print, the Indian newspaper industry continues to recover its credibility and circulation. The signage industry is also recovering and new technologies and audiences such as digital 3D additive printing, digital textiles, and industrial printing are coming onto our pages. Diversification is a fact of life for our readers and like them, we will also have to adapt with agility to keep up with their business and technical information needs.

India is one of the fastest growing economies in nominal and real terms – in a region poised for the highest change in year to year expenditure in printing equipment and consumables. Our 2024 media kit is ready, and it is the right time to take stock – to emphasize your visibility and relevance to your customers and turn potential markets into conversations.

– Naresh Khanna

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