HP Publishing Solutions to conduct webinar on publishing super powers

Part of HP Publishing 2020 vision webinar series

HP Publishing Solutions
HP Publishing Solutions to conduct webinar on publishing super powers

HP Publishing Solutions is hosting a webinar on ‘publishing super powers (part 2)’ as part of the HP Publishing 2020 vision series of webinars aimed at looking at the future of publishing in all its guises. The webinar will take place on 13 January 2021 at 1830 hours IST.

The UK and USA, in particular, are well-known for being publishing super powers, with in fact Germany and Japan being amongst the top 5 book markets in the world. We are now seeing other countries, however, both established and emerging as super powers on the publishing scene in different ways. What will the publishing world look like in 10 years’ time as these countries demonstrate initiative, innovation, and growth? Will they challenge the status quo? This is the ninth in the HP “Publishing 2020 Vision” series of webinars. Part 2 of the 2 part program of publishing super powers will feature speakers from India, Brazil, and Indonesia. All three publishing economies have stories to tell about their markets and the aspirations of the country to grow their publishing industry.

Register for the webinar here

The Covid-19 pandemic led to the country-wide lockdown on 25 March 2020. It will be two years tomorrow as I write this. What have we learned in this time? Maybe the meaning of resilience since small companies like us have had to rely on our resources and the forbearance of our employees as we have struggled to produce our trade platforms.

The print and packaging industries have been fortunate, although the commercial printing industry is still to recover. We have learned more about the digital transformation that affects commercial printing and packaging. Ultimately digital will help print grow in a country where we are still far behind in our paper and print consumption and where digital is a leapfrog technology that will only increase the demand for print in the foreseeable future.

Web analytics show that we now have readership in North America and Europe amongst the 90 countries where our five platforms reach. Our traffic which more than doubled in 2020, has at times gone up by another 50% in 2021. And advertising which had fallen to pieces in 2020 and 2021, has started its return since January 2022.

As the economy approaches real growth with unevenness and shortages a given, we are looking forward to the PrintPack India exhibition in Greater Noida. We are again appointed to produce the Show Daily on all five days of the show from 26 to 30 May 2022.

It is the right time to support our high-impact reporting and authoritative and technical information with some of the best correspondents in the industry. Readers can power Indian Printer and Publisher’s balanced industry journalism and help sustain us by subscribing.

– Naresh Khanna

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