Business Standard named among gold-standard publications

Former FT editor speaks to Indian Journalism Review

1823
Business Standard
Image: Magster

Lionel Barber, the former editor of the Financial Times, London, has named
Business Standard among gold-standard publications in a podcast on Indian
Journalism Review. Barber named other non-European non-American publications
such as Nikkei and Australian Financial Review as the two other publications to
meet this standard at which he rates the Financial Times.

Journalist Krishna Prasad interviewed Barber after the recent launch of his new
book The Powerful and the Damned. The interview also touched upon topics such as
the current Covid-19 crisis, demonetization, and the importance of news. Barber
also spoke of his mentors Harold Evans (Sunday Times) and Ben Bradlee (The
Washington Post); and his father’s powerful contribution to his career in journalism.

Barber served a tenure of 15 years from 2005-2020 as the editor of the Financial
Times. He was a reporter and foreign correspondent before taking up the chair as
editor of the London-based financial newspaper.

The fastest growing democracy in the world could be a market for your products!

If you are confused by slow and poor sales to a seemingly large but immensely noisy and fragmented market, you are not alone! If your product is great, or viable, or appropriate, you can find your sweet spot in this more than US$ 4.3 trillion economy. The trick is to understand your potential and addressable markets, which we can help with in light of your direct competition. We understand marketing, communication, and sales strategies for market entry and growth.

If you are an OEM or a supplier with a strategy and budget, talk to us about using our hybrid print, web, video, and social media channels for locating and dominating your addressable markets in India and South Asia. We may be one of the world’s leading B2B publications in the print industry with hands-on practitioner and consulting experience. Our 50 years of domain knowledge observing technological change and understanding of business and financials, includes the best globally recognized technical writers. Apart from our industry award winners, an experienced team is ready to meet you and your customers for content.

India’s fast-growing economy and evolving democracy has considerable headroom for print. Get our 2026 media kit and recalibrate your role in this dynamic market.

Founded in 1979 as a technical newsletter, Indian Printer and Publisher is the oldest B2B trade publication in the multi-platform and multi-channel IPPGroup. IppStar [www.ippstar.org] is our Services, Training and Research organization.

Naresh Khanna – 12 January 2026

Subscribe Now

LEAVE A REPLY

Please enter your comment!
Please enter your name here