exchange4media (e4m) is hosting a webinar on “Stronger together: publisher executives reflect on 2020,” as part of Taboola Talks series. With lockdown, face masks, and working from home, Covid-19 has changed our behavior, possibly forever. The way we consume content has changed too, with audiences looking to trusted news sources for the latest updates. Four top publisher chief experience officers and Taboola’s chief revenue officer will discuss the sweeping changes to consumer behavior and important learnings that make us stronger than ever.
The webinar will take place on 24 November at 1600hrs IST and will be streamed in Mumbai, Kolkata, and New Delhi. The panel of speakers includes Salil Kumar, chief executive officer, Digital, India Today Group; Rohit Chadda, chief executive officer Digital Publishing at Zee Group, Zee Digital; Sanjay Sindhwani, chief executive officer, Indian Express Online Media; Arijit Chatterjee, chief strategy officer, NDTV; and Ran Buck, chief revenue officer, Taboola.
The fastest growing democracy in the world could be a market for your products !
If you are confused by slow and poor sales to a seemingly large but immensely noisy and fragmented market, you are not alone! If your product is great, or viable, or appropriate, you can find your sweet spot in this more than US$ 4.3 trillion economy. The trick is to understand your potential and addressable markets, which we can help with in light of your direct competition. We understand marketing, communication, and sales strategies for market entry and growth.
If you are an OEM or a supplier with a strategy and budget, talk to us about using our hybrid print, web, video, and social media channels for locating and dominating your addressable markets in India and South Asia. We may be one of the world’s leading B2B publications in the print industry with hands-on practitioner and consulting experience. Our 50 years of domain knowledge observing technological change and understanding of business and financials, includes the best globally recognized technical writers. Apart from our industry award winners, an experienced team is ready to meet you and your customers for content.
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Founded in 1979 as a technical newsletter, Indian Printer and Publisher is the oldest B2B trade publication in the multi-platform and multi-channel IPPGroup. IppStar [www.ippstar.org] is our Services, Training and Research organization.