exchange4media (e4m) is hosting ‘Upfront’ from 5 to 6 November 2020 at 1030 hrs IST. e4m Upfront is a close door event exclusively planned for forward-thinking marketing and digital teams. It is an opportunity to gain new insights to help marketers take their digital marketing efforts to the next level. This edition of the event is built around content marketing and influencer marketing.
The session will help attendees to stay up-to-speed with the latest developments in the content & influencer marketing domain; spot new content formats, technological innovations, and measurement strategies through data-driven insights; get an overview of the dynamic marketplace and pick up actionable ways to identify, evaluate and implement result-driven plans to fulfill marketing objectives in the new normal; and discover the latest trends and research that could propel their business past competition.
e4m upfront will have three sessions. The first session, organized by Talkwalker, will be on “IPL + Brands – A love story or an ROI Battle.” The second session, hosted by Clan Connect, will unravel the world of influencer marketing using AI and ML. The third session, conducted by News18, will cover “Leveraging the power of news to achieve brand goals.”
If you are satisfied with your sales, you probably don’t need us!
If you are happy with your equipment, consumables, and software sales to Indian printers, you probably don’t need us. But if you want to grow your sales or improve your marketing, then talk to us. Our research and consulting company, IppStar can assess your potential and addressable markets in light of the competition. We can discuss marketing, communication, and sales strategies for market entry, and for market growth.
For suppliers or service providers with a strategy and budget, I suggest you talk to us about using our hybrid print, web, video, and social media channels to impact your product communication. We are one of the world’s leading B2B publications in the print industry with hands-on practitioner and consulting experience – an understanding of business and financials, and some of the best technical writers. Our young team is ready to travel to meet you and your customers for content.
India’s fast-growing large economy has considerable headroom for print. Get our 2025 media kit and recalibrate your role in this dynamic market. Enhance your visibility and relevance to existing markets and turn potential customers into conversations.
Founded in 1979 as a technical newsletter, Indian Printer and Publisher is the oldest B2B trade publication in the multi-platform and multi-channel IPPGroup. IppStar [www.ippstar.org] is our Services, Training and Research organization.