Alon Bar-Shany to leave HP Indigo

Haim Levit to succeed Bar-Shany

Alon Bar-Shany
Alon Bar-Shany, general manager leaves HP Indigo

Alon Bar-Shany, the general manager of HP Indigo for the past 15 years has announced his departure from the company. His departure will mark the end of Bar-Shany as the worldwide face of HP Indigo.

Bar-Shany first joined HP Indigo after leaving Israel Chemicals in 1995 where he held key executive positions in finance, strategic planning, and business development. Bar-Shany’s departure is a part of an ongoing restructuring within the company.

In March this year, Bar-Shany presided over the launch of Indigo’s new range of printing technologies including the HP Indigo 100K digital press which he described as being ‘born to run.’ The US-based Haim Levit will be his successor at HP Indigo. Levit’s most recent role was to lead the worldwide go-to-market for HP’s Industrial Graphics organization.

2023 promises an interesting ride for print in India

Indian Printer and Publisher founded in 1979 is the oldest B2B trade publication in the multi-platform and multi-channel IPPGroup. While the print and packaging industries have been resilient in the past 33 months since the pandemic lockdown of 25 March 2020, the commercial printing and newspaper industries have yet to recover their pre-Covid trajectory.

The fragmented commercial printing industry faces substantial challenges as does the newspaper industry. While digital short-run printing and the signage industry seem to be recovering a bit faster, ultimately their growth will also be moderated by the progress of the overall economy. On the other hand book printing exports are doing well but they too face several supply-chain and logistics challenges.

The price of publication papers including newsprint has been high in the past year while availability is diminished by several mills shutting down their publication paper and newsprint machines in the past four years. Indian paper mills are also exporting many types of paper and have raised prices for Indian printers. To some extent, this has helped in the recovery of the digital printing industry with its on-demand short-run and low-wastage paradigm.

Ultimately digital print and other digital channels will help print grow in a country where we are still far behind in our paper and print consumption and where digital is a leapfrog technology that will only increase the demand for print in the foreseeable future. For instance, there is no alternative to a rise in textbook consumption but this segment will only reach normality in the next financial year beginning on 1 April 2023.

Thus while the new normal is a moving target and many commercial printers look to diversification, we believe that our target audiences may shift and change. Like them, we will also have to adapt with agility to keep up with their business and technical information needs.

Our 2023 media kit is ready, and it is the right time to take stock and reconnect with your potential markets and customers. Print is the glue for the growth of liberal education, new industry, and an emerging economy. We seek your participation in what promises to be an interesting ride.

– Naresh Khanna

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  1. I think a huge loss to HP-Indigo. Although I was not one of the trade journalists close to him we saw each other at least from waving distance maybe 20 times in the past 20 years at drupas, labelexpos, interpacks, Igas and maybe a couple of times in Singapore, Israel and maybe also in the US and Austraiia. He is a young and obviously brilliant organizer and communicator. His quick grasp of the intricacies of new things such as digital cartons and flexible packaging have demonstrated a great focus on making the future possible. I am of course keen to know the real reason for his departure and where he is going and also what are the real financial numbers of HP Indigo.


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