INMA to launch third masterclass on digital transformation

Helping publishers develop a successful strategy


Back on popular demand, the International News Media Association (INMA) will launch its
third masterclass on digital transformation starting in March. The Digital Transformation
Master Class Series will consist of three, two-hour interactive webinars running from
March to May led by executives from The New York Times, San Francisco Chronicle,
Torstar, Gannett, and more.
INMA will focus on helping publishers develop a successful strategy – regardless of
market size or resources – through coordination among three core workplace components:
newsroom, data, and product.
Courses will be conducted from 1:00 p.m. to 3:00 p.m. (New York time) on 5 March, 2 April, and 21 May. Each session will cover two topics. There is also facility available to record the sessions in case one misses out on something and wants to watch the replay. These recordings will be made available only to masterclass registrants.
Early discounted registration ends on 14 February. For details and registration, click here.

In 2024, we are looking at full recovery and growth-led investment in Indian printing

Indian Printer and Publisher founded in 1979 is the oldest B2B trade publication in the multi-platform and multi-channel IPPGroup. It created the category of privately owned B2B print magazines in the country. And by its diversification in packaging, (Packaging South Asia), food processing and packaging (IndiFoodBev) and health and medical supply chain and packaging (HealthTekPak), and its community activities in training, research, and conferences (Ipp Services, Training and Research) the organization continues to create platforms that demonstrate the need for quality information, data, technology insights and events.

India is a large and tough terrain and while its book publishing and commercial printing industry have recovered and are increasingly embracing digital print, the Indian newspaper industry continues to recover its credibility and circulation. The signage industry is also recovering and new technologies and audiences such as digital 3D additive printing, digital textiles, and industrial printing are coming onto our pages. Diversification is a fact of life for our readers and like them, we will also have to adapt with agility to keep up with their business and technical information needs.

India is one of the fastest growing economies in nominal and real terms – in a region poised for the highest change in year to year expenditure in printing equipment and consumables. Our 2024 media kit is ready, and it is the right time to take stock – to emphasize your visibility and relevance to your customers and turn potential markets into conversations.

– Naresh Khanna

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