Apsom Infotex to introduce new Dimense wallpaper print technology

Apsom at Media Expo 2020 in Mumbai

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Live demo of Dimense technology and broad range of 3D custom-made wallpaper samples will be displayed at the Media Expo
Live demo of Dimense technology and broad range of 3D custom-made wallpaper samples will be displayed at the Media Expo

Apsom Infotex announced its exclusive distribution agreement of the new 3D wallpaper printing technology Dimense with Lithuania-based company Veika the inventor of Dimense technology. Live demo of Dimense technology and broad range of 3D custom-made wallpaper samples will be displayed at the Media Expo between 20 – 22 February 2020 in Mumbai to demonstrate the capabilities of the Dimense wallpaper printer. Dimense technology allows designing unique structures and colour combinations, to create one-of-a-kind innovative printing solutions.

Dimense technology does exactly what its name implies – it ‘dimenses’ digital printing. This pioneering technology makes it possible to print unique embossing at the same time as the item is digitally printed at virtually any size and without repeating the embossing pattern. So structure and motif can perfectly match one another, or the structure only, different than the picture itself – it all depends on the designer’s creativity.

The Dimensor printer allows continuous printing and embossing simultaneously. It consists of two main components – inkjet printer and calender. Dimense technology inherited the possibility of printing tailor-made images of any size from digital printing and the effective formation of physical structure from the wallpaper industry. The combination of both allows printing unique and unseen digitally structured images, adding both colour and dimension to your prints.

Deborshi Paul Choudhary, business head at Apsom Infotex
Deborshi Paul Choudhary, business head at Apsom Infotex

Dimense offers output with high resistance quality and does not fade in direct light, which makes it perfect for high traffic areas such as hotels, retail and corporate environments. It can print at speeds of up to 30sqm/hr with a print width of 1.6m. Dimense is an environmentally friendly technology based on latex eco-friendly inks and PVC-free structure-forming Ecodeco media. Deborshi Paul Choudhury, business head of Apsom Infotex says, “It’s the world’s first printer that makes digital print and embossing simultaneously and effectively and here in India, this technology is all set to be a game changer in the digitally printed wallpaper market.” Visitors can experience the new era of printing with Dimense at Apsom Infotex at Stand B10 in hall 4 in Bombay Exhibition Centre in Mumbai.

In 2024, we are looking at full recovery and growth-led investment in Indian printing

Indian Printer and Publisher founded in 1979 is the oldest B2B trade publication in the multi-platform and multi-channel IPPGroup. It created the category of privately owned B2B print magazines in the country. And by its diversification in packaging, (Packaging South Asia), food processing and packaging (IndiFoodBev) and health and medical supply chain and packaging (HealthTekPak), and its community activities in training, research, and conferences (Ipp Services, Training and Research) the organization continues to create platforms that demonstrate the need for quality information, data, technology insights and events.

India is a large and tough terrain and while its book publishing and commercial printing industry have recovered and are increasingly embracing digital print, the Indian newspaper industry continues to recover its credibility and circulation. The signage industry is also recovering and new technologies and audiences such as digital 3D additive printing, digital textiles, and industrial printing are coming onto our pages. Diversification is a fact of life for our readers and like them, we will also have to adapt with agility to keep up with their business and technical information needs.

India is one of the fastest growing economies in nominal and real terms – in a region poised for the highest change in year to year expenditure in printing equipment and consumables. Our 2024 media kit is ready, and it is the right time to take stock – to emphasize your visibility and relevance to your customers and turn potential markets into conversations.

– Naresh Khanna

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