Team PAMEX tours across Kerala

Print Odyssey launched


The domestic promotion for PAMEX 2020 is in full swing. Team PAMEX was present at the 34th Annual Conference of Kerala Printers Association in Thrissur. More than 500 printers were present at the conference and many of them pre-registered to visit Pamex Exhibition, which is scheduled from 6-9 January 2020, in Mumbai.

On the sidelines of the conference, Team PAMEX launched Print Odyssey – a program to reach the printers at the grass root level. The aim of this Odyssey was to understand the need of the printers and to promote the exhibition. The Odyssey was inaugurated on 29 September 2019, by the chief guest TN Prathapan, an MP from Thrissur. The ceremony was performed by the traditional breaking of coconut on the auspicious first day of Navratri.

The next day, Team PAMEX including C Ravinder Reddy, vice president – South, AIFMP and Kamal Chopra, chairman, PAMEX headed to Muringoor. More than 25 printers assembled under one roof. Chopra addressed their concerns and suggested them to form clusters to reduce their production cost.

From Muringoor, the team headed to Kochi and visited Ernakulam City Mehkala. The printers facilitated the team and presented them with a list of issues they were facing. Reddy and Chopra addressed their concerns and provided the necessary solutions.

The next stop was Thrippunithura, where the printers talked about issues they faced regarding the recycling of polymer. With a lack of recycling plants nearby, printers are forced to send waste to Mumbai to correctly dispose it off. Chopra spoke to Parikh of Technova Industries to resolve the issue. He promised to give them a working solution within 15 days.

The final stop of the day was at the office of the Kerala Master Printers Association. A team of 15 printers was present during the presentation of PAMEX. Chopra spoke about the future of printing and had a lively discussion about 3D printing. The association promised to send a delegation to visit PAMEX and also take part in the WPCF conference.

On 1 October 2019, the team visited CMS Press situated in Kottayam. Established by Benjamin Bailey, the press opened its doors in 1821. It is the oldest printing press in Kerala. Bailey is known as the Father of Printing across the state.

A team of 20 printers assembled for the meeting, where they raised their issues regarding the different slabs of GST. Chopra spoke in detail about their issue and educated them about the different government programs they could avail to further the printing industry in the area.

The Odyssey headed towards Thiruvananthapuram while making pit stops at Adoor and Kottarakara. The final stop for the Print Odyssey was at the office of the Kerala Printers Association. A team of 20 printers was present. While addressing them, Chopra spoke of the need to evolve from “Ink on Paper” and embrace the change in the industry.

Reddy congratulated the new office bearers of the association and promised to hold a seminar in the local language where experts would be called in to address various issues such as GST, raw material procurement and disposal.

“With the beginning on the auspicious occasion of the first day of Navratri festival, Print Odyssey at Kerala was a fantastic experience. I would like to thank C Ravinder Reddy for his dedication and Ashok Kumar, treasurer of KPA for his untiring efforts towards the success of this event,” said Chopra.

The Covid-19 pandemic led to the country-wide lockdown on 25 March 2020. It will be two years tomorrow as I write this. What have we learned in this time? Maybe the meaning of resilience since small companies like us have had to rely on our resources and the forbearance of our employees as we have struggled to produce our trade platforms.

The print and packaging industries have been fortunate, although the commercial printing industry is still to recover. We have learned more about the digital transformation that affects commercial printing and packaging. Ultimately digital will help print grow in a country where we are still far behind in our paper and print consumption and where digital is a leapfrog technology that will only increase the demand for print in the foreseeable future.

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As the economy approaches real growth with unevenness and shortages a given, we are looking forward to the PrintPack India exhibition in Greater Noida. We are again appointed to produce the Show Daily on all five days of the show from 26 to 30 May 2022.

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