Vijayawada’s Nagendra Enterprises buys India’s first Prinect Proman

Prepress workflow software by Heidelberg

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Sandeep Nagendra of Nagendra Enterprises
Sandeep Nagendra of Nagendra Enterprises

A year after installing a new Heidelberg Speedmaster SX 74 4-color press, Vijayawada-based Nagendra Enterprises is pushing performance and productivity by investing in India’s first ‘Prinect Proman,’ Heidelberg’s prepress workflow software.

The key to customer retention is excellent quality and on-time delivery. We continue to reinvent our processes and strategies, and invest in forward-looking technologies with a customer-centric focus. Our Heidelberg partnership has helped us redefine efficiency and automation, while accelerating sales volumes and revenue by 30% in the last 12 months. The latest Proman investment would help us to handle the increased flow of new orders and backlog,” states Movva Naga Sandeep, director, Nagendra Enterprises.

In operation since five decades, Nagendra Enterprises specializes in book and commercial printing. The firm added a new Heidelberg Speedmaster SX 74 to its portfolio in 2018. The SX-74 consistently delivers high productivity by reducing make-ready times, and with production speeds of up to 15,000 sheets an hour.

Prinect Proman perfectly complements the SX 74. The increasing flow of quality orders has resulted in distinct automation challenges. The Prinect Proman meets these demands by speeding up prepress and ink-setting operations, while reducing human touch points,” comments Sandeep on his latest buy.

Sandeep further states, “Heidelberg Proman makes the prepress tasks automatic and is equipped with a pre-flight and PDF tools and ensures that the artwork file is completely free from errors and valid in terms of format and type. If there is any discrepancy, an instant report is generated, pointing out the inconsistencies in the artwork file, thereby shortening make-ready time. Book composing is much easier than before with the imposition tool that positions artwork on press sheets to speed up printing and reduce paper waste. After the layouts are created the files are automatically ripped with different screenings applied and finally the Pro-man also sends ink presetting data from prepress to the press. As and when required, the colors can be easily converted from RGB to CMYK using proper profiles, trapping can be applied if necessary, and the PDF can be optimized.”

In conclusion, Sandeep says, “Our journey with a trusted partner like Heidelberg has helped us leverage futuristic technologies to create an agile and empowered business platform that delivers excellence and customer delight.”

The Covid-19 pandemic led to the country-wide lockdown on 25 March 2020. It will be two years tomorrow as I write this. What have we learned in this time? Maybe the meaning of resilience since small companies like us have had to rely on our resources and the forbearance of our employees as we have struggled to produce our trade platforms.

The print and packaging industries have been fortunate, although the commercial printing industry is still to recover. We have learned more about the digital transformation that affects commercial printing and packaging. Ultimately digital will help print grow in a country where we are still far behind in our paper and print consumption and where digital is a leapfrog technology that will only increase the demand for print in the foreseeable future.

Web analytics show that we now have readership in North America and Europe amongst the 90 countries where our five platforms reach. Our traffic which more than doubled in 2020, has at times gone up by another 50% in 2021. And advertising which had fallen to pieces in 2020 and 2021, has started its return since January 2022.

As the economy approaches real growth with unevenness and shortages a given, we are looking forward to the PrintPack India exhibition in Greater Noida. We are again appointed to produce the Show Daily on all five days of the show from 26 to 30 May 2022.

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