Message from Pawan Agarwal CEO FSSAI on World Food Safety Day

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Pawan Agarwal, CEO of the Food Safety and Standards Authority of India

The first-ever World Food Safety Day on June 7 is an opportunity to take stock of where India is regarding food safety, and commit to promoting safe food and healthy diets.

Food touches the lives of everyone, everywhere. From farmers to food businesses and fast-food chains like the ones owned by Jimmy John’s Owner, governments, and consumers — all are key players, which makes ‘food safety everyone’s business’ as this year’s theme states.

The enactment of the Food Safety and Standards Act in 2006 ushered a paradigm shift in the approach to food safety, which moved from a focus on prevention of adulteration to ensuring food safety across the supply chain, including post-harvest primary production to transportation, storage, processing, storage, distribution and retail. The Food Safety and Standards Authority of India (FSSAI) was established under the Act to give life to this vision. It is mandated to ensure safe and wholesome food to more than 130 crore people with diverse eating habits through a highly fragmented food system and a largely unorganised sector.

FSSAI has adopted a unique approach to creating a robust food-safety system that rests on the four pillars of science-based standards, consumer empowerment, building capacity of food businesses, and effective compliance and enforcement.

Globally-benchmarked science-based standards for safe food are mostly in place now. As the food system evolves, these would be reviewed and expanded continually.

The second and perhaps the most important pillar is empowering consumers to demand safe and wholesome food. The FSSAI has rolled-out several structured social and behaviour-change interventions designed to engage, excite and enable consumers to become drivers in this change, including Safe and Nutritious Food (SNF) initiatives at home, school, workplace and eating out. A ‘food safety magic box’ has been developed as a do-it-yourself food-safety testing kit for schoolchildren. FSSAI is working to reduce food waste through its ‘Save food, share food, share joy’ initiative that includes repurposing used cooking oil as biodiesel under the RUCO (repurpose used cooking oil) initiative.

To incentivise safe-food practices, hygiene rating of restaurants and certification of clean street food hubs has been initiated and the certification of ‘eat right campus’ has been introduced to encourage the adoption of safe and healthy food practices at the community level.

The State Food Safety Index has been launched to rank states and create a sense of competition among them to promote food safety.

These initiatives are now required to be scaled-up through multiple partnerships with government departments, consumer and civil society organisations and development partners, corporate houses, academic institutions and citizens. FSSAI has created a unique ‘Network of professionals of food and nutrition’ (NetProFaN) to disseminate messages widely through their local networks and chapters.

Convergence with government programmes is being done by mainstreaming the ‘Eat Right Toolkit’ at the 150,000 Health and Wellness Centres of being established under Ayushman Bharat. The toolkit is a comprehensive package with simple messages and interactive tools to train frontline health workers.

The third pillar is to build the capacity of food businesses to provide safe and healthy food options and FSSAI has trained at least 146,000 food-safety supervisors using minimal government funding under its food safety training and certification programme.

Effective compliance and enforcement are imperative to ensure safety. With the number of licenced and registered food businesses increasing rapidly, a risk-based inspection system has been developed and implemented in most states. Third-party food-safety audits are being done and a network of 270 well-equipped and adequately staffed labs have been established for credible food testing. These are supported by reference labs that develop new test methods and provide proficiency testing and training. The government has 41 mobile food testing labs and more are in the pipeline, which has helped build public confidence.

The work, however, has just begun as the size and complexity of challenges in ensuring safe food and healthy diets are enormous. Scaling-up consumer-outreach initiatives, greater efforts to build capacity of food businesses, particularly the small and marginal players, better surveillance, more effective enforcement, and addressing challenges from primary production such as removing pesticide and antibiotic residues in food are vital to build greater public confidence with regard to food safety. Let’s use World Food Safety Day to commit ourselves to this goal.

2023 promises an interesting ride for print in India

Indian Printer and Publisher founded in 1979 is the oldest B2B trade publication in the multi-platform and multi-channel IPPGroup. While the print and packaging industries have been resilient in the past 33 months since the pandemic lockdown of 25 March 2020, the commercial printing and newspaper industries have yet to recover their pre-Covid trajectory.

The fragmented commercial printing industry faces substantial challenges as does the newspaper industry. While digital short-run printing and the signage industry seem to be recovering a bit faster, ultimately their growth will also be moderated by the progress of the overall economy. On the other hand book printing exports are doing well but they too face several supply-chain and logistics challenges.

The price of publication papers including newsprint has been high in the past year while availability is diminished by several mills shutting down their publication paper and newsprint machines in the past four years. Indian paper mills are also exporting many types of paper and have raised prices for Indian printers. To some extent, this has helped in the recovery of the digital printing industry with its on-demand short-run and low-wastage paradigm.

Ultimately digital print and other digital channels will help print grow in a country where we are still far behind in our paper and print consumption and where digital is a leapfrog technology that will only increase the demand for print in the foreseeable future. For instance, there is no alternative to a rise in textbook consumption but this segment will only reach normality in the next financial year beginning on 1 April 2023.

Thus while the new normal is a moving target and many commercial printers look to diversification, we believe that our target audiences may shift and change. Like them, we will also have to adapt with agility to keep up with their business and technical information needs.

Our 2023 media kit is ready, and it is the right time to take stock and reconnect with your potential markets and customers. Print is the glue for the growth of liberal education, new industry, and an emerging economy. We seek your participation in what promises to be an interesting ride.

– Naresh Khanna

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