World Printers Forum Conference to open Berlin Publishing Days 2019

Conference to address print-related issues of publishing industry

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The World Printers Forum Conference will kick off the re-launched ‘Berlin Publishing Days’ this year. On 7 October 2019, the conference will provide an overview of the major print-related issues of the publishing industry.

Print products continue to account for the largest share of turnover in the portfolio of publishing companies worldwide. A fact impressively evidenced by the Print Innovation Awards 2018 – there is a large scope for innovation in the print sector. The new World Printers Forum Conference will describe the current challenges confronting the printed news media, at a selected location in the heart of Berlin.

The conference will be hosted by the capital city office of the Frankfurter Allgemeine Zeitung in Berlin. From 11:00 to 18:00 hours, the focus will be on topics of burning interest to the publishing industry – including print innovation such as new concepts or individualized products, market and business developments, new investment concepts as well as the latest developments in print design and distribution, expansion and automation possibilities for existing printing processes and presses.

Speakers will include Thomas Drensek, chief operating officer, Newspaper Printing department at Axel Springer (Germany), Iris Chyi, associate professor and new media researcher at the School of Journalism of the University of Texas, Austin (USA), Björn Christian Wilms, managing director, Styria Print Group und Druck Carinthia (Austria), Gary Thomson, senior market consultant at EMGE & Co. (UK) and Sebastian Haupt, managing partner, Multisense Institut (Germany).

Kick-off for the four-day Berlin Publishing Days

The refocused conference is the kick-off for the Berlin Publishing Days. On the two following days, the IFRA World Publishing Expo and parallel DCX Digital Content Expo will take place at the Berlin Exhibition Centre (Messe Berlin). Conference attendees have the option on both conference days to concentrate on visiting the exhibitors’ stands or benefit from the accompanying program.

The Berlin Publishing Days continue for one day after the exhibition. On day four, 10 October, the Berlin Publishing Tours will lead the visitors to selected stations at publishing companies and start-ups throughout Berlin. Participants can choose between two tours organized around the focus topics of the two parallel IFRA and DCX exhibitions.

Included in the ticket to the World Printers Forum Conference is access to the IFRA World Publishing Expo and DCX Digital Content Expo. The Berlin Publishing Days can be booked also as a full package, including conference, exhibitions and Berlin Publishing Tours.

The Covid-19 pandemic led to the country-wide lockdown on 25 March 2020. It will be two years tomorrow as I write this. What have we learned in this time? Maybe the meaning of resilience since small companies like us have had to rely on our resources and the forbearance of our employees as we have struggled to produce our trade platforms.

The print and packaging industries have been fortunate, although the commercial printing industry is still to recover. We have learned more about the digital transformation that affects commercial printing and packaging. Ultimately digital will help print grow in a country where we are still far behind in our paper and print consumption and where digital is a leapfrog technology that will only increase the demand for print in the foreseeable future.

Web analytics show that we now have readership in North America and Europe amongst the 90 countries where our five platforms reach. Our traffic which more than doubled in 2020, has at times gone up by another 50% in 2021. And advertising which had fallen to pieces in 2020 and 2021, has started its return since January 2022.

As the economy approaches real growth with unevenness and shortages a given, we are looking forward to the PrintPack India exhibition in Greater Noida. We are again appointed to produce the Show Daily on all five days of the show from 26 to 30 May 2022.

It is the right time to support our high-impact reporting and authoritative and technical information with some of the best correspondents in the industry. Readers can power Indian Printer and Publisher’s balanced industry journalism and help sustain us by subscribing.

– Naresh Khanna

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