Roland introduces new wide-format digital printer/cutter at FESPA 2019

Live demonstration and workshops for visitors


Roland DG is exhibiting its new Roland TrueVIS VG2 printer/cutter in a series of workshops to showcase the features of its wide-format digital print and cut device at its Stand H10, Hall A5 at FESPA 2019. The Roland TrueVIS VG2 won the ISA Innovation award and appears to be attracting high customer demand.

The TrueVIS VG2-640 and VG2-540 models offer greater color quality, efficiency, versatility and cutting accuracy, all at an affordable price. Ricoh will also host the TrueVIS VG2 workshops hosted by Nadia Plomp, product specialist at Roland DG Benelux. “Our theme at FESPA is ‘What matters to you inspires what we do’, reflecting our continuous attention to industry feedback, which enabled us to perfect what we believe to be the most accurate, high-performance printer/cutter available on the market today – the TrueVIS VG2,” says Plomp. “There are more than 40 enhancements on the TrueVIS VG series, including excellent print-and-cut quality and bright colors,” Plomp adds.

The TrueVIS VG2 workshops will be held every day of the show on the Roland DG stand, taking place at 11 a.m., 12 p.m., 2 p.m. and 3 p.m. at the TrueVIS VG2 Discovery Zone. The 20-minute workshops will allow the visitors to experience a live demonstration, see samples of the wide range of compatible media, understand the breadth of profitable applications from indoor and outdoor advertising, vehicle graphics, banners, posters and displays, labels and decals, packaging prototypes, apparel heat transfers and more.

The VG2 print and cut workshops, titled ‘Be the Best – 7 compelling reasons to choose TrueVIS VG2,’ will explain how key features and benefits can help transform any print business, large or small. The TrueVIS VG2 enables same-day application; prints are ready for lamination and finishing in just six hours, enabling PSPs to meet their customers’ expectations – and stay ahead of the competition. The visitors will also get to understand the benefits of the new Orange ink, which prints vibrant color and also makes realistic color reproduction quick and simple to achieve, including matching Pantone and corporate brand colors.

At the workshops, delegates will also discover how quickly they can make a return on their investment thanks to the 40 new clever refinements that add up to make a big, business-enhancing difference. Roland, as the market leader in eco-solvent printer/cutters with itstechnology, is helping its users improve their bottom line.

2023 promises an interesting ride for print in India

Indian Printer and Publisher founded in 1979 is the oldest B2B trade publication in the multi-platform and multi-channel IPPGroup. While the print and packaging industries have been resilient in the past 33 months since the pandemic lockdown of 25 March 2020, the commercial printing and newspaper industries have yet to recover their pre-Covid trajectory.

The fragmented commercial printing industry faces substantial challenges as does the newspaper industry. While digital short-run printing and the signage industry seem to be recovering a bit faster, ultimately their growth will also be moderated by the progress of the overall economy. On the other hand book printing exports are doing well but they too face several supply-chain and logistics challenges.

The price of publication papers including newsprint has been high in the past year while availability is diminished by several mills shutting down their publication paper and newsprint machines in the past four years. Indian paper mills are also exporting many types of paper and have raised prices for Indian printers. To some extent, this has helped in the recovery of the digital printing industry with its on-demand short-run and low-wastage paradigm.

Ultimately digital print and other digital channels will help print grow in a country where we are still far behind in our paper and print consumption and where digital is a leapfrog technology that will only increase the demand for print in the foreseeable future. For instance, there is no alternative to a rise in textbook consumption but this segment will only reach normality in the next financial year beginning on 1 April 2023.

Thus while the new normal is a moving target and many commercial printers look to diversification, we believe that our target audiences may shift and change. Like them, we will also have to adapt with agility to keep up with their business and technical information needs.

Our 2023 media kit is ready, and it is the right time to take stock and reconnect with your potential markets and customers. Print is the glue for the growth of liberal education, new industry, and an emerging economy. We seek your participation in what promises to be an interesting ride.

– Naresh Khanna

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