Management buyout at ppi Media

Full steam ahead into the future

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PPI Media
Dr. Hauke Berndt (in picture) along with Manuel Scheyda and Alexander Eck took over ppi Media GmbH as a part of a management buyout

On 1 January 2019, managing directors Dr. Hauke Berndt and Manuel Scheyda together with the strategic investor Alexander Eck took over ppi Media GmbH as part of a management buyout.

With the management buyout, ppi Media is separating from the Eversfrank Group, which acquired the company from manroland AG in 2012, and will in future focus on its own core business. The software company with over 100 employees at its locations in Kiel, Hamburg, and Chicago sells integrated software solutions. The solutions ranging from cross-media editorial systems to entire publishing workflows are distributed in more than 20 countries for customers who belong to the “who-is-who” of the international media industry.

The buyout enables ppi Media to focus its digital solutions on the challenges of the media industry. “We will invest even more specifically in products and markets that will strengthen and expand ppi Media’s position in the publishing industry in the long term,” says Managing Director Dr. Berndt.

“The decision to take the helm at ppi Media was an easy one. We are optimally positioned in a media environment characterized by innovation and change,” says Manuel Scheyda. In addition to the two managing directors, who together hold most of the shares, the strategic investor and IT entrepreneur Alexander Eck will become a shareholder of ppi Media GmbH and will advise the management on strategic issues. “The team’s high level of competence, the excellent customer base and the cultural change an MBO can bring about opens up excellent opportunities for the future,” says Eck, explaining his commitment.

The Covid-19 pandemic led to the country-wide lockdown on 25 March 2020. It will be two years tomorrow as I write this. What have we learned in this time? Maybe the meaning of resilience since small companies like us have had to rely on our resources and the forbearance of our employees as we have struggled to produce our trade platforms.

The print and packaging industries have been fortunate, although the commercial printing industry is still to recover. We have learned more about the digital transformation that affects commercial printing and packaging. Ultimately digital will help print grow in a country where we are still far behind in our paper and print consumption and where digital is a leapfrog technology that will only increase the demand for print in the foreseeable future.

Web analytics show that we now have readership in North America and Europe amongst the 90 countries where our five platforms reach. Our traffic which more than doubled in 2020, has at times gone up by another 50% in 2021. And advertising which had fallen to pieces in 2020 and 2021, has started its return since January 2022.

As the economy approaches real growth with unevenness and shortages a given, we are looking forward to the PrintPack India exhibition in Greater Noida. We are again appointed to produce the Show Daily on all five days of the show from 26 to 30 May 2022.

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