Intriguity to exhibit for the first time at Printpack India

Hall 14, Stand K-14

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PRINTPACK INDIA
Alphashot Micro

At Printpack India 2019, which takes place from 1-6 February 2019 at India Expo Centre and Mart in Greater Noida, Intriguity will be exhibiting in Hall 14, Stand K-14.
Intriguity is a technology company, headquartered in Mumbai. The company has strategic collaborations with some of the most technologically centric companies from across the world who are pioneers in their respective domains, including Solidscape Inc, USA, Orbitvu Sp z.o.o, and Tanabe Kenden.
Orbitvu is a technology company based in Tarnowskie Gory, Poland. Orbitvu is a global leader of technological innovations in the field of 2D, 3D and 360 degree product photography and its applications in business processes and effective product communication.

During the show, Intriguity will offer automated product photography solutions from Orbitvu Poland. Its solutions are used for automation of product photography to create 2D images, 3D and 360 presentations of products with high quality output, which can be used to make catalogs, images and online listings.

The company will launch Alphashot Micro and several other products for high quality LED lighting, automated background removal, auto cropping feature at Printpack India 2019. The company is hoping to sell two to five machines at the show.

According to company representatives, Intriguity will target printing companies, who want to offer product photography solutions to their customers, product manufacturers, distributors and retailers, who want to create product catalogs and online listings of their products.

Vikrant Rawa of Intriguity says, “At Printpack 2019, we are expecting to meet interested companies, retailers and brand owners who regularly create new product catalogs for their products. We hope Printpack India 2019 will open up new avenues for us in the printing industry, who want to use our systems for creating product catalogs and online listings.”

2023 promises an interesting ride for print in India

Indian Printer and Publisher founded in 1979 is the oldest B2B trade publication in the multi-platform and multi-channel IPPGroup. While the print and packaging industries have been resilient in the past 33 months since the pandemic lockdown of 25 March 2020, the commercial printing and newspaper industries have yet to recover their pre-Covid trajectory.

The fragmented commercial printing industry faces substantial challenges as does the newspaper industry. While digital short-run printing and the signage industry seem to be recovering a bit faster, ultimately their growth will also be moderated by the progress of the overall economy. On the other hand book printing exports are doing well but they too face several supply-chain and logistics challenges.

The price of publication papers including newsprint has been high in the past year while availability is diminished by several mills shutting down their publication paper and newsprint machines in the past four years. Indian paper mills are also exporting many types of paper and have raised prices for Indian printers. To some extent, this has helped in the recovery of the digital printing industry with its on-demand short-run and low-wastage paradigm.

Ultimately digital print and other digital channels will help print grow in a country where we are still far behind in our paper and print consumption and where digital is a leapfrog technology that will only increase the demand for print in the foreseeable future. For instance, there is no alternative to a rise in textbook consumption but this segment will only reach normality in the next financial year beginning on 1 April 2023.

Thus while the new normal is a moving target and many commercial printers look to diversification, we believe that our target audiences may shift and change. Like them, we will also have to adapt with agility to keep up with their business and technical information needs.

Our 2023 media kit is ready, and it is the right time to take stock and reconnect with your potential markets and customers. Print is the glue for the growth of liberal education, new industry, and an emerging economy. We seek your participation in what promises to be an interesting ride.

– Naresh Khanna

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