Digital event and WEF South Asia Summit set for 19-20 February 2019

Digital Media India 2019 & South Asia Summit 2019 in Mumbai, 19-20 February 2019

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WEF South Asia Summit
Digital Media India 2019 & South Asia Summit 2019

WAN-IFRA’s Digital Media India (DMI) conference is back and this time it is bigger, together with World Editors Forum South Asia Summit. The 8th edition of the digital event and WEF South Asia Summit will bring together news publishers and editors from South Asia, on 19 and 20 February 2019 at Hyatt Regency, Mumbai. Both the events will be held in parallel and will witness discussions on a variety of topics ranging from digital trends to revenue strategies, newsroom transformation to women in news and journalism in a socially connected world.

The event expects to attract about 200 senior news publishing executives from India and abroad. CEOs, CDOs, senior editors and journalists, digital editors-in-chief, CMOs, digital revenue strategists, heads of sales, media buyers and advertising agencies are expected to attend the event.

Themed ‘Driving Revenue in Digital’, DMI 2019 will dive deep into strategies for increasing reader revenue, harnessing technology as a strategic driver of business, and managing partnerships in the digital future. Several case studies, coupled with workshops make this conference a must-attend event for executives engaged in the digital media business. The hot topics for the event will be digital transformation, revenue strategies, native advertising, Indian language web, and online video.

WEF South Asia Summit 2019 will feature leading editors and business leaders from India and abroad, discussing some of the hot pressing issues such as newsroom transformation, social media impact on journalism, combating fake news and gender parity in newsroom. The summit will provide a lot of thought for action for editors and journalists in the region.

Welcoming the move to bring together WEF South Asia Summit 2019 and Digital Media India 2019, Mukund Padmanabhan, chairman of World Editors Forum India Chapter, said, “It is an excellent move to bring these two events together. Newsrooms today are undergoing a digital-led transformation. And digital teams have ushered in a huge change in the way newsrooms operate today. I am confident that this event will provide an platform to hear and discuss best practices in newsrooms and the opportunity to implement new ideas.”

The World Press Trends 2018 report shows that digital circulation revenues of newspapers are growing, up 18% compared to the previous period. Publishers are harnessing sophisticated tools and technologies to maximize the value of their audience data and to build strong and trusted relationships with their readers. And audience revenues surpassed that of advertising revenue.

The parallel programs of Digital Media India 2019 and World Editors Forum 2019 promise to discuss all these trends and opportunities, over two days. The event will be followed by a post-conference workshop on ‘Digital subscription revenue’ from 21 to 22 February at the same venue.

The Covid-19 pandemic led to the country-wide lockdown on 25 March 2020. It will be two years tomorrow as I write this. What have we learned in this time? Maybe the meaning of resilience since small companies like us have had to rely on our resources and the forbearance of our employees as we have struggled to produce our trade platforms.

The print and packaging industries have been fortunate, although the commercial printing industry is still to recover. We have learned more about the digital transformation that affects commercial printing and packaging. Ultimately digital will help print grow in a country where we are still far behind in our paper and print consumption and where digital is a leapfrog technology that will only increase the demand for print in the foreseeable future.

Web analytics show that we now have readership in North America and Europe amongst the 90 countries where our five platforms reach. Our traffic which more than doubled in 2020, has at times gone up by another 50% in 2021. And advertising which had fallen to pieces in 2020 and 2021, has started its return since January 2022.

As the economy approaches real growth with unevenness and shortages a given, we are looking forward to the PrintPack India exhibition in Greater Noida. We are again appointed to produce the Show Daily on all five days of the show from 26 to 30 May 2022.

It is the right time to support our high-impact reporting and authoritative and technical information with some of the best correspondents in the industry. Readers can power Indian Printer and Publisher’s balanced industry journalism and help sustain us by subscribing.

– Naresh Khanna

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