Exhibitors’ space almost sold out for PRINTPACK 2019

IPAMA plans to extend saleable area

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PRINTPACK

The Indian Printing Packaging & Allied Machinery Manufacturers’ Association (IPAMA) is organizing PRINTPACK India 2019 from 01 February to 06 February 2019 at the India Expo Centre, Greater Noida. The total gross space sold out so far is nearly 35,000 sq. meters which equals to net exhibitors’ space of 19,800 sq. meters. IPAMA still has more than 3 months in curtain raising ceremony of the event. The total net area to be booked will be in the vicinity of 23,000 sq.meters. The overall increase in space booking as compared to the previous edition is near about 40%.

All the major Indian and international brands will be showing their latest and innovative technology and equipment at the event. The companies are working towards bringing novel solutions for customers through this platform. Some of the renowned companies from the industries are coming forward to promote their products through various branding sites. VIG Graphics has taken visitors’ lanyard and badges, Mart Terrace brandings have been reserved by Konica Minolta, Cubes by Iconic Chemicals, gate by Bobst. The entrance banner and ceiling and pole buntings have been reservedby Impel Stelda, Sheth Printograph and Gutenberg. Many other branding sites have been reserved by different companies and HP has expressed its interest in sponsoring water bottles.

As quality visitors is the USP of any exhibition, IPAMA is hosting delegations from different countries such as, Nigeria, Egypt, Palestine, Indonesia, Sri Lanka, Bangladesh and Nepal through a special program of incentives and discounts.

In India, IPAMA has been participating in almost all the exhibitions to promote PRINTPACK India in all corners of the globe. In the last year, IPAMA has participated in more than 60 exhibitions and events. It is also committed to bring extra features to its member companies for the growth and development of the fraternity.

In the forthcoming PRINTPACK India, online visitor registration is hassle free and complimentary. The online registered visitors can simply carry the printouts of the online registered badge and enter the halls through respective gates. Even the intellectual badge will work out, subject to the original ID card. However, onsite registration is chargeable.

The Covid-19 pandemic led to the country-wide lockdown on 25 March 2020. It will be two years tomorrow as I write this. What have we learned in this time? Maybe the meaning of resilience since small companies like us have had to rely on our resources and the forbearance of our employees as we have struggled to produce our trade platforms.

The print and packaging industries have been fortunate, although the commercial printing industry is still to recover. We have learned more about the digital transformation that affects commercial printing and packaging. Ultimately digital will help print grow in a country where we are still far behind in our paper and print consumption and where digital is a leapfrog technology that will only increase the demand for print in the foreseeable future.

Web analytics show that we now have readership in North America and Europe amongst the 90 countries where our five platforms reach. Our traffic which more than doubled in 2020, has at times gone up by another 50% in 2021. And advertising which had fallen to pieces in 2020 and 2021, has started its return since January 2022.

As the economy approaches real growth with unevenness and shortages a given, we are looking forward to the PrintPack India exhibition in Greater Noida. We are again appointed to produce the Show Daily on all five days of the show from 26 to 30 May 2022.

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– Naresh Khanna

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