IFRA & DCX to address gender diversity at workplace

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ifra & dcx

Poor representation of women in workplace has been an issue that has been well discussed. However, a good gender balance is not yet a matter of course – neither in storytelling nor in the composition of the workforce.

IFRA & DCX Expos will present a high-calibre and international panel on the subject of ‘Women in Tech’. Female experts in the media industry can submit a presentation proposal for the international platform of the news community.

At The New York Times, they state that “building a diverse and inclusive workplace is essential to our mission. It enriches our report, because journalists with diverse backgrounds reflect the society we cover. As noted in our Diversity Report, many of the numbers are moving in the right direction — though not far enough or fast enough. However, there is evidence that our efforts are already paying off.”

In a top-class and international session on the first day of IFRA and DCX on 9 October 2018, female media leaders from the technical and digital fields will pick up the thread: Based on a case study by two leaders from The Times, the top female decision-makers will provide insights into their work. They will discuss strategies, benefits and difficulties of driving up the representation of women in the workplace.

The panel will comprise of Cindy Taibi, chief information officer of The New York Times, Fiona Campbell, director of Digital at BBC News, Dheerja Kaur, head of Product of The Skimm (focused on news for female millennials), Carolyn Wakulchik, content and SF manager at Tech Ladies (a job board and community for women in tech), Ariane Bernard, chief digital officer of Le Parisien, and Bailey Evans, technical coordinator at The New York Times, who will together shape the session.

The organizer of the IFRA and DCX Expos would like to attract even more women to the accompanying program. Women could apply for lectures via a web form up to 1 September 2018. The form will still be available after this deadline and submissions made later will be considered for other relevant events of the World Association of Newspapers and News Media WAN-IFRA.

“As representatives of the global news media industry, we have both, the opportunity and also the responsibility, to do as much as we can to promote greater gender balance,” emphasizes Vincent Peyregne, chief executive officer of WAN-IFRA, co-organizer of IFRA and DCX. “We can help influence and drive change by encouraging more women to speak at our conferences and participate in our activities. We would like to invite them to contribute to this effort to bring more gender balance and diversity to the composition of our panels,” says Peyregne.

2023 promises an interesting ride for print in India

Indian Printer and Publisher founded in 1979 is the oldest B2B trade publication in the multi-platform and multi-channel IPPGroup. While the print and packaging industries have been resilient in the past 33 months since the pandemic lockdown of 25 March 2020, the commercial printing and newspaper industries have yet to recover their pre-Covid trajectory.

The fragmented commercial printing industry faces substantial challenges as does the newspaper industry. While digital short-run printing and the signage industry seem to be recovering a bit faster, ultimately their growth will also be moderated by the progress of the overall economy. On the other hand book printing exports are doing well but they too face several supply-chain and logistics challenges.

The price of publication papers including newsprint has been high in the past year while availability is diminished by several mills shutting down their publication paper and newsprint machines in the past four years. Indian paper mills are also exporting many types of paper and have raised prices for Indian printers. To some extent, this has helped in the recovery of the digital printing industry with its on-demand short-run and low-wastage paradigm.

Ultimately digital print and other digital channels will help print grow in a country where we are still far behind in our paper and print consumption and where digital is a leapfrog technology that will only increase the demand for print in the foreseeable future. For instance, there is no alternative to a rise in textbook consumption but this segment will only reach normality in the next financial year beginning on 1 April 2023.

Thus while the new normal is a moving target and many commercial printers look to diversification, we believe that our target audiences may shift and change. Like them, we will also have to adapt with agility to keep up with their business and technical information needs.

Our 2023 media kit is ready, and it is the right time to take stock and reconnect with your potential markets and customers. Print is the glue for the growth of liberal education, new industry, and an emerging economy. We seek your participation in what promises to be an interesting ride.

– Naresh Khanna

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