IFRA & DCX to address gender diversity at workplace

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ifra & dcx

Poor representation of women in workplace has been an issue that has been well discussed. However, a good gender balance is not yet a matter of course – neither in storytelling nor in the composition of the workforce.

IFRA & DCX Expos will present a high-calibre and international panel on the subject of ‘Women in Tech’. Female experts in the media industry can submit a presentation proposal for the international platform of the news community.

At The New York Times, they state that “building a diverse and inclusive workplace is essential to our mission. It enriches our report, because journalists with diverse backgrounds reflect the society we cover. As noted in our Diversity Report, many of the numbers are moving in the right direction — though not far enough or fast enough. However, there is evidence that our efforts are already paying off.”

In a top-class and international session on the first day of IFRA and DCX on 9 October 2018, female media leaders from the technical and digital fields will pick up the thread: Based on a case study by two leaders from The Times, the top female decision-makers will provide insights into their work. They will discuss strategies, benefits and difficulties of driving up the representation of women in the workplace.

The panel will comprise of Cindy Taibi, chief information officer of The New York Times, Fiona Campbell, director of Digital at BBC News, Dheerja Kaur, head of Product of The Skimm (focused on news for female millennials), Carolyn Wakulchik, content and SF manager at Tech Ladies (a job board and community for women in tech), Ariane Bernard, chief digital officer of Le Parisien, and Bailey Evans, technical coordinator at The New York Times, who will together shape the session.

The organizer of the IFRA and DCX Expos would like to attract even more women to the accompanying program. Women could apply for lectures via a web form up to 1 September 2018. The form will still be available after this deadline and submissions made later will be considered for other relevant events of the World Association of Newspapers and News Media WAN-IFRA.

“As representatives of the global news media industry, we have both, the opportunity and also the responsibility, to do as much as we can to promote greater gender balance,” emphasizes Vincent Peyregne, chief executive officer of WAN-IFRA, co-organizer of IFRA and DCX. “We can help influence and drive change by encouraging more women to speak at our conferences and participate in our activities. We would like to invite them to contribute to this effort to bring more gender balance and diversity to the composition of our panels,” says Peyregne.

The Covid-19 pandemic led to the country-wide lockdown on 25 March 2020. It will be two years tomorrow as I write this. What have we learned in this time? Maybe the meaning of resilience since small companies like us have had to rely on our resources and the forbearance of our employees as we have struggled to produce our trade platforms.

The print and packaging industries have been fortunate, although the commercial printing industry is still to recover. We have learned more about the digital transformation that affects commercial printing and packaging. Ultimately digital will help print grow in a country where we are still far behind in our paper and print consumption and where digital is a leapfrog technology that will only increase the demand for print in the foreseeable future.

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