Sahitya Akademi to confer translation prize to Pratibha Agarwal


The Sahitya Akademi Award is a literary honour conferred by the Sahitya Akademi. It is India’s National Academy of Letters to the authors of most outstanding books published in any of the 24 major languages of India that are recognized by the organization. It was established in 1954 and the award comprises of a plaque and a cash prize of Rs. 1,00,000. Additionally, the purpose of this award is to recognize and promote excellence in writing and also acknowledge new trends.

Awards for translations were instituted in 1989 at the instance of the then Prime Minister of India, PV Narasimha Rao. The Sahitya Akademi annually gives these awards for outstanding translations of major works in other languages into one of the 24 major Indian languages. Furthermore, this award comprises of a plaque and a cheque of Rs. 50,000.

This year, the Sahitya Akademi will confer the translation prize to Pratibha Agarwal, a Hindi writer and scholar. In addition, the event will take place at the Sahitya Akademi conference hall, New Delhi on Tuesday, 7 August 2018.

The Covid-19 pandemic led to the country-wide lockdown on 25 March 2020. It will be two years tomorrow as I write this. What have we learned in this time? Maybe the meaning of resilience since small companies like us have had to rely on our resources and the forbearance of our employees as we have struggled to produce our trade platforms.

The print and packaging industries have been fortunate, although the commercial printing industry is still to recover. We have learned more about the digital transformation that affects commercial printing and packaging. Ultimately digital will help print grow in a country where we are still far behind in our paper and print consumption and where digital is a leapfrog technology that will only increase the demand for print in the foreseeable future.

Web analytics show that we now have readership in North America and Europe amongst the 90 countries where our five platforms reach. Our traffic which more than doubled in 2020, has at times gone up by another 50% in 2021. And advertising which had fallen to pieces in 2020 and 2021, has started its return since January 2022.

As the economy approaches real growth with unevenness and shortages a given, we are looking forward to the PrintPack India exhibition in Greater Noida. We are again appointed to produce the Show Daily on all five days of the show from 26 to 30 May 2022.

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– Naresh Khanna

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