INMA Webinar on 25 July


INMA Webinars covers subject matters from audience development to advertising sales to strategy. However, its webinar on 25 July 2018 will focus on the newsroom and the practicalities of using content sourced from social media to tell a story under dire circumstances.

INMA asked Dataminr For News to share the challenges and benefits of social media newsgathering during the most unpredictable of circumstances: natural disasters. The free webinar will allow newsroom and social media team to learn how social media helps journalists cover breaking news. In addition, it will explain why social is a crucial source for reporting in difficult-to-access locales. Attendees will also learn the best practices in social newsgathering

The webinar invites assignment editors, digital editors, reporters, producers, field reporters, photographers, and the like. The webinar will take place from 10:00 am to 11:00 am, New York time.

The Covid-19 pandemic led to the country-wide lockdown on 25 March 2020. It will be two years tomorrow as I write this. What have we learned in this time? Maybe the meaning of resilience since small companies like us have had to rely on our resources and the forbearance of our employees as we have struggled to produce our trade platforms.

The print and packaging industries have been fortunate, although the commercial printing industry is still to recover. We have learned more about the digital transformation that affects commercial printing and packaging. Ultimately digital will help print grow in a country where we are still far behind in our paper and print consumption and where digital is a leapfrog technology that will only increase the demand for print in the foreseeable future.

Web analytics show that we now have readership in North America and Europe amongst the 90 countries where our five platforms reach. Our traffic which more than doubled in 2020, has at times gone up by another 50% in 2021. And advertising which had fallen to pieces in 2020 and 2021, has started its return since January 2022.

As the economy approaches real growth with unevenness and shortages a given, we are looking forward to the PrintPack India exhibition in Greater Noida. We are again appointed to produce the Show Daily on all five days of the show from 26 to 30 May 2022.

It is the right time to support our high-impact reporting and authoritative and technical information with some of the best correspondents in the industry. Readers can power Indian Printer and Publisher’s balanced industry journalism and help sustain us by subscribing.

– Naresh Khanna

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