Print Yatra to reach Rajasthan Today

Bringing together printers for a social cause

Print Yatra is a mission to unite 250,000 printers of India. It has already covered 3602 km visiting 45 cities of Punjab, Haryana, Himachal Pradesh and Chandigarh this year.
Print Yatra is a mission to unite 250,000 printers of India. It has already covered 3602 km visiting 45 cities of Punjab, Haryana, Himachal Pradesh and Chandigarh this year.

After completing its visit of Punjab and Himachal Pradesh, Print Yatra will be reaching Rajasthan today during the 6th leg of this prestigious mission of Offset Printers Association (OPA). While flagging off the 6th leg of Print Yatra 2018, Kushl Kumar Jain, senior vice president congratulated the team OPA for its dedication and determination. He said, “Though it is a noble cause, it is not easy to leave the business and visit places for such a social cause. My wishes are always with the team and I do hope for an exceptional outcome from this mission.”

Speaking on the occasion, Kamal Chopra said, “This 6th leg is going to be the longest one because we are going to cover a distance of approximately 1120 km for visiting 9 cities of Rajasthan and Haryana.”

GS Dhillon, who was the team member for the 5th leg, said it was most satisfying to notice the enthusiasm amongst printers of hill cities, emerging of new association at Hamirpur with Rakesh Kumar as the president, Anoop Verma as general secretary and Jai Pal Sharma as finance secretary.

According to Hans Raj Chopra, finance secretary (OPA), “OPA is the only and premier association to launch ‘Print Yatra,’ which is a unique project and a very humble beginning to establish complete networking between 250,000 printers of India. Through this project we are motivating the printers to work jointly, form associations and come together for the overall benefit of the printing industry. This project was initiated in the year 2010 and till 2016. We have visited 90+ cities and covered approximately 11,000 km in Punjab, Haryana, Himachal Pradesh, Jammu & Kashmir, Rajasthan, Uttar Pradesh and parts of South India. It is worth mentioning that due to these efforts, 51 new printers’ associations emerged mostly in the northern region.”

Sharing his thoughts on the occasion, Nitin Malik elaborated that during this 2018 edition of Print Yatra, four new printers’ associations emerged at Samrala and Rup Nagar (Punjab), Hamirpur (Himachal Pradesh) and Chandigarh. Printers are appreciating the mission and welcoming the gesture of OPA.

In 2024, we are looking at full recovery and growth-led investment in Indian printing

Indian Printer and Publisher founded in 1979 is the oldest B2B trade publication in the multi-platform and multi-channel IPPGroup. It created the category of privately owned B2B print magazines in the country. And by its diversification in packaging, (Packaging South Asia), food processing and packaging (IndiFoodBev) and health and medical supply chain and packaging (HealthTekPak), and its community activities in training, research, and conferences (Ipp Services, Training and Research) the organization continues to create platforms that demonstrate the need for quality information, data, technology insights and events.

India is a large and tough terrain and while its book publishing and commercial printing industry have recovered and are increasingly embracing digital print, the Indian newspaper industry continues to recover its credibility and circulation. The signage industry is also recovering and new technologies and audiences such as digital 3D additive printing, digital textiles, and industrial printing are coming onto our pages. Diversification is a fact of life for our readers and like them, we will also have to adapt with agility to keep up with their business and technical information needs.

India is one of the fastest growing economies in nominal and real terms – in a region poised for the highest change in year to year expenditure in printing equipment and consumables. Our 2024 media kit is ready, and it is the right time to take stock – to emphasize your visibility and relevance to your customers and turn potential markets into conversations.

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