New production control hotline from ppi Media

ppi Media undertakes production control tasks for publishing house

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ppi Media
ppi Media

Initially launched as a pilot project, the services offered by ppi Media have become an integral part of the day-to-day work at the Schleswig-Holsteinischer Zeitungsverlag. ppi Media employees make specific changes as requested by the sh:z newsroom to the page planning of the newspapers to be produced in ppi’s planning solution PlanPag, which has been used at the sh:z for many years. Based upon the queries they receive from the editorial team, the experts carry out the requested planning changes, such as changing a part-page in a local edition or adapting common pages, before reporting the change back to the editorial department. This ensures reliable planning changes at a short notice, even outside the core working hours of the publisher’s internal production control.

“We decided to use the new service offered by ppi Media after a successful test phase. It goes without saying that the software producer’s employees have excellent knowledge of their own planning and production programs. Thanks to our long-term cooperation, ppi Media was also very familiar with the production workflows at the sh:z,” says Torsten Lops, head of production at Schleswig-Holsteinischer Zeitungsverlag.

Production control hotline as a new service module
After a short introduction into the respective production structures, the team of ppi Media specialists takes over the production control in close cooperation with the publisher’s employees and at the required times, reliably easing the pressure on the publisher’s varied shift.

2023 promises an interesting ride for print in India

Indian Printer and Publisher founded in 1979 is the oldest B2B trade publication in the multi-platform and multi-channel IPPGroup. While the print and packaging industries have been resilient in the past 33 months since the pandemic lockdown of 25 March 2020, the commercial printing and newspaper industries have yet to recover their pre-Covid trajectory.

The fragmented commercial printing industry faces substantial challenges as does the newspaper industry. While digital short-run printing and the signage industry seem to be recovering a bit faster, ultimately their growth will also be moderated by the progress of the overall economy. On the other hand book printing exports are doing well but they too face several supply-chain and logistics challenges.

The price of publication papers including newsprint has been high in the past year while availability is diminished by several mills shutting down their publication paper and newsprint machines in the past four years. Indian paper mills are also exporting many types of paper and have raised prices for Indian printers. To some extent, this has helped in the recovery of the digital printing industry with its on-demand short-run and low-wastage paradigm.

Ultimately digital print and other digital channels will help print grow in a country where we are still far behind in our paper and print consumption and where digital is a leapfrog technology that will only increase the demand for print in the foreseeable future. For instance, there is no alternative to a rise in textbook consumption but this segment will only reach normality in the next financial year beginning on 1 April 2023.

Thus while the new normal is a moving target and many commercial printers look to diversification, we believe that our target audiences may shift and change. Like them, we will also have to adapt with agility to keep up with their business and technical information needs.

Our 2023 media kit is ready, and it is the right time to take stock and reconnect with your potential markets and customers. Print is the glue for the growth of liberal education, new industry, and an emerging economy. We seek your participation in what promises to be an interesting ride.

– Naresh Khanna

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