First five speakers of FIPP Asia announced

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First five speakers of FIPP Asia announced
Julie Lee

FIPP Asia will take place in Wuhan, China, in partnership with the China Periodicals Association and Hubei Administration. The event will bring together the world’s leading magazine media publishers and industry suppliers to explore the latest trends and solutions from the region and beyond. The event will consist of a two day conference (14-15 September) with speakers from around the world and an adjacent expo (14-16 September) attracting some 100,000 people across the 3 days.

FIPP Asia presents an ideal opportunity for publishers, marketers and technologists at senior level operational and strategic positions, network and do actual business. It will be an opportunity to learn from speakers from China and other markets around the world, to network with Chinese and international delegates and to discuss business opportunities in China and beyond. The expo will provide international delegates with an opportunity to first-hand sample media and technology offerings, and discuss market developments in-depth with those in attendance.

The first five speakers for  FIPP Asia  are; Julie Lee, chief innovation officer, Edipresse; Pete Wootton, managing director, Dennis Digital; Tim Hudson, director, International Licensing and Syndication, Immediate Media Co.; Greg Piechota, senior visiting fellow Reuters Institute for Journalism, Oxford University, and Research Associate,  Harvard Business School; Lucy Kueng, strategic advisor, research fellow at  Oxford University  and non-executive director.

They will be joined by some 30 other speakers from China, the wider Asia region and further afield.

The Covid-19 pandemic led to the country-wide lockdown on 25 March 2020. It will be two years tomorrow as I write this. What have we learned in this time? Maybe the meaning of resilience since small companies like us have had to rely on our resources and the forbearance of our employees as we have struggled to produce our trade platforms.

The print and packaging industries have been fortunate, although the commercial printing industry is still to recover. We have learned more about the digital transformation that affects commercial printing and packaging. Ultimately digital will help print grow in a country where we are still far behind in our paper and print consumption and where digital is a leapfrog technology that will only increase the demand for print in the foreseeable future.

Web analytics show that we now have readership in North America and Europe amongst the 90 countries where our five platforms reach. Our traffic which more than doubled in 2020, has at times gone up by another 50% in 2021. And advertising which had fallen to pieces in 2020 and 2021, has started its return since January 2022.

As the economy approaches real growth with unevenness and shortages a given, we are looking forward to the PrintPack India exhibition in Greater Noida. We are again appointed to produce the Show Daily on all five days of the show from 26 to 30 May 2022.

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– Naresh Khanna

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