WAN-IFRA joins forces with journalism organizations

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WAN-IFRA

The formation of a Global Council to Build Trust in Media and Fight Misinformation was announced at the International Journalism Festival in Perugia, Italy. The World Association of Newspapers and News Publishers (WAN-IFRA) and The World Editors Forum are founding members of the Council, along with the Ethical Journalism Network, European Broadcasting Union, Global Editors Network, Global Forum for Media Development and the Online News Association.

These organizations represent hundreds of broadcasters and publishers across the globe and are uniting around this single issue to facilitate realistic, practical and workable solutions to build trust in media and fight misinformation.

The Council will be non-political and will come together around the core issues of information sharing, innovation, collaboration and coordination of initiatives and ownership of WAN-IFRA’s narrative in the wider ecosystem.

WAN-IFRA CEO Vincent Peyrègne welcomed the initiative and said, “Misinformation is a menace worldwide – but most newsrooms simply don’t have the resources or access to US and European funded initiatives. Sharing who is doing what and emerging best practice is vital for trust in journalism, and ultimately the health of open societies. The council’s aim to connect, collect and share is important for the industry.”

The first action of the Council is to work together on a repository of resources and map initiatives from across the industry to better inform the global journalism community of ongoing efforts regardless of size funding or location. This repository will be added to through the strong networks and memberships of the founding Council members as well as public submissions.

The next stage of the Council’s activities will be to connect individuals, organizations and initiatives from across their respective networks with anyone who could add to or benefit from them. Also, awareness of complementary work or initiatives will allow funding to go further and avoid unnecessary duplication from within the community.

The Covid-19 pandemic led to the country-wide lockdown on 25 March 2020. It will be two years tomorrow as I write this. What have we learned in this time? Maybe the meaning of resilience since small companies like us have had to rely on our resources and the forbearance of our employees as we have struggled to produce our trade platforms.

The print and packaging industries have been fortunate, although the commercial printing industry is still to recover. We have learned more about the digital transformation that affects commercial printing and packaging. Ultimately digital will help print grow in a country where we are still far behind in our paper and print consumption and where digital is a leapfrog technology that will only increase the demand for print in the foreseeable future.

Web analytics show that we now have readership in North America and Europe amongst the 90 countries where our five platforms reach. Our traffic which more than doubled in 2020, has at times gone up by another 50% in 2021. And advertising which had fallen to pieces in 2020 and 2021, has started its return since January 2022.

As the economy approaches real growth with unevenness and shortages a given, we are looking forward to the PrintPack India exhibition in Greater Noida. We are again appointed to produce the Show Daily on all five days of the show from 26 to 30 May 2022.

It is the right time to support our high-impact reporting and authoritative and technical information with some of the best correspondents in the industry. Readers can power Indian Printer and Publisher’s balanced industry journalism and help sustain us by subscribing.

– Naresh Khanna

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