Brisk business at IPEX 2017

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Brisk business at IPEX 2017

IPEX 2017 organizers confirmed that exhibitors are reporting brisk business during the show. Exhibitors including Duplo, Fastbind, Friedheim International Ltd, International Finishing Systems (IFS), Lamina, Midland Machinery Supplies, Ricoh and Watkiss have each confirmed that they have sold a number of pieces of equipment from their stands. 

“I am extremely pleased with how the event is going. The feedback we are receiving from various exhibitors, speakers and visitors about the event has been really positive. The level of interest and sales activity has been impressive. We have not only seen local new equipment sales but also export sales. We have also heard of healthy sales activity in used equipment as well,” shared Rob Fisher, IPEX event director.

Friedheim International has secured the first UK sale of its MBO K80 combination folder which was launched on the opening day of the show, as well as an MBO B26 and many other pieces of equipment.

Friedheim’s managing director, Mark Bristow commented, “We are extremely pleased with the show, and the success we have had with our new product launch. To have taken one order of a new product in the UK is great, but to have taken more than one is exceptional. The level of interest that we have seen not only in the MBO K80, but also the general level of interest at our stand is testimony to the pedigree of IPEX.”  

Additionally, Jo Watkiss, communications director at Watkiss said, “We are very pleased with the high level of interest and attention which has been shown in all of our products. In particular, there has been strong sales activity on our stand for both Watkiss PowerSquare booklet makers.”

Marine Kerivel-Brown, Duplo international marketing manager, added, “IPEX was an important platform for our customers to see at first hand our new and innovative finishing applications, especially as we were launching our DuSense Sensory Coater. The DuSense drew a huge amount of visitors to our stand and certainly made people realise how they can elevate print to a very tactile, sensory experience. We also signed a number of deals such as an iSaddle for Epic Creative Print and a DBM600 for Deltor so the show was a real success for us.” 

Living up to the IPEX international reputation, export sales have also been a highlight of the show. Fastbind has been taking orders for book-binding equipment that will be on its way to Guyana and Nigeria. 

As well as interest shown by visitors in new equipment, there has also been positive sales activity in used equipment, according to Midland Machinery Supplies. “I’m really pleased that I made the right decision to invest in participating as an exhibitor at IPEX this year. The volume of visitors and business has been great. We’ve sold several machines already,” James Gunn, managing director. 

IPEX is the longest running print event in the UK, dating back to the 1880s and is an open, independent and professional print show which passionately supports a diverse printing industry.

The Covid-19 pandemic led to the country-wide lockdown on 25 March 2020. It will be two years tomorrow as I write this. What have we learned in this time? Maybe the meaning of resilience since small companies like us have had to rely on our resources and the forbearance of our employees as we have struggled to produce our trade platforms.

The print and packaging industries have been fortunate, although the commercial printing industry is still to recover. We have learned more about the digital transformation that affects commercial printing and packaging. Ultimately digital will help print grow in a country where we are still far behind in our paper and print consumption and where digital is a leapfrog technology that will only increase the demand for print in the foreseeable future.

Web analytics show that we now have readership in North America and Europe amongst the 90 countries where our five platforms reach. Our traffic which more than doubled in 2020, has at times gone up by another 50% in 2021. And advertising which had fallen to pieces in 2020 and 2021, has started its return since January 2022.

As the economy approaches real growth with unevenness and shortages a given, we are looking forward to the PrintPack India exhibition in Greater Noida. We are again appointed to produce the Show Daily on all five days of the show from 26 to 30 May 2022.

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