Above BVK Prasad of Venkataramana
Graphics. Below spot varnish and 3D foil
effects produced on the Vision Tech system
Following Labelexpo in Brussels, Venkataramana Graphics based in Hyderabad has signed up to sell Vision Tech’s digital spot UV and 3D foil system in India. The Korean manufactured digital enhancement machine can create spot UV and 3D foil effects similar to other well-known brands at a very competitive price.
Hyderabad has become one of the leading printing and packaging centers in the country with a strong cluster of major commercial, signage, carton, label and flexible packaging printers. In each of these segments, Hyderabad has produced a leader in terms of quality and scale. The ancillary equipment, trade houses for plates and consumable suppliers of Hyderabad have also grown over the years and are amongst the best because they are dealing with the most innovative, fastest growing and most decisive printers in the country.
Venkataramana Graphics is an engineering-based supplier of new Amsky CtPs and Jwei digital sample makers, Epson and JHF wide format inkjet printers, the unique and compact Unibind digital foiling printer and now the Vision Tech digital spot UV and 3D foil printer. The company is owned and managed by BVK Prasad, who was earlier employed as a senior engineer by the company. Prasad purchased the company from its former owner four years ago and has grown it enormously in terms of products, services and turnover. He has developed the engineering and service focus of the company, which now has 16 engineers. In addition, in September this year, Prasad opened an office in Kochi.
The company is a supplier of wide format inkjet signage printers and consumables from Epson and JHF. It also supplies refurbished CtPs from a variety of manufacturers including BasysPrint and Fujifilm. Because of Prasad’s own extensive hands-on experience as a CtP engineer, the company has over 60 CtP customers around the country and with all its products and services is a supplier to over 100 companies. Specializing in CtCP, the company achieved a significant milestone with the installation in August of the Amsky VLF CtCP to Deepti Printers in Hyderabad.
2023 promises an interesting ride for print in India
Indian Printer and Publisher founded in 1979 is the oldest B2B trade publication in the multi-platform and
multi-channel IPPGroup. While the print and packaging industries have been resilient in the past 33 months since the pandemic lockdown of 25 March 2020, the commercial printing and newspaper industries have yet to recover their pre-Covid trajectory.
The fragmented commercial printing industry faces substantial challenges as does the newspaper industry.
While digital short-run printing and the signage industry seem to be recovering a bit faster, ultimately
their growth will also be moderated by the progress of the overall economy. On the other hand book
printing exports are doing well but they too face several supply-chain and logistics challenges.
The price of publication papers including newsprint has been high in the past year while availability is diminished by several mills shutting down their publication paper and newsprint machines in the past four years. Indian paper mills are also exporting many types of paper and have raised prices for Indian printers. To some extent, this has helped in the recovery of the digital printing industry with its on-demand short-run and low-wastage paradigm.
Ultimately digital print and other digital channels will help print grow in a country where we are still far behind in our paper and print consumption and where digital is a leapfrog technology that will only increase the demand for print in the foreseeable future. For instance, there is no alternative to a rise in textbook consumption but this segment will only reach normality in the next financial year beginning on 1 April 2023.
Thus while the new normal is a moving target and many commercial printers look to diversification, we believe that our target audiences may shift and change. Like them, we will also have to adapt with agility to keep up with their business and technical information needs.
Our 2023 media kit is ready, and it is the right time to take stock and reconnect with your potential markets and customers. Print is the glue for the growth of liberal education, new industry, and an emerging economy. We seek your participation in what promises to be an interesting ride.
