The registration to the Wan-Ifra Digital Media India 2021 Conference, coming up on 2-4 March, is open now. The conference program is custom-curated for the South Asia news publishing managers and brings in best practice case studies of leading publishers worldwide, including WSJ, BILDPlus, 24.com, Gannett, and others. Don’t miss the opportunity to find answers to the often debated topic of how to make and sustain revenue in digital.
The presentations include five key lessons in digital transformation by WSJ experiences; paid content strategy of The Hindu; product lead strategy of BILDPlus to retain loyal ‘paying’ readers; Brand Studio 24.com, connecting with the customers; Content to commerce model from MensXP; and building data capabilities, the Bonnier News Local way.
The fastest growing democracy in the world could be a market for your products !
If you are confused by slow and poor sales to a seemingly large but immensely noisy and fragmented market, you are not alone! If your product is great, or viable, or appropriate, you can find your sweet spot in this more than US$ 4.3 trillion economy. The trick is to understand your potential and addressable markets, which we can help with in light of your direct competition. We understand marketing, communication, and sales strategies for market entry and growth.
If you are an OEM or a supplier with a strategy and budget, talk to us about using our hybrid print, web, video, and social media channels for locating and dominating your addressable markets in India and South Asia. We may be one of the world’s leading B2B publications in the print industry with hands-on practitioner and consulting experience. Our 50 years of domain knowledge observing technological change and understanding of business and financials, includes the best globally recognized technical writers. Apart from our industry award winners, an experienced team is ready to meet you and your customers for content.
India’s fast-growing economy and evolving democracy has considerable headroom for print. Get our 2026 media kit and recalibrate your role in this dynamic market.
Founded in 1979 as a technical newsletter, Indian Printer and Publisher is the oldest B2B trade publication in the multi-platform and multi-channel IPPGroup. IppStar [www.ippstar.org] is our Services, Training and Research organization.
