The 12th edition of In-Store Asia opened on a positive note in Mumbai on 14 March. The event saw an impressive number of visitors on the first day. The three-day expo, being held at Bombay Exhibition Centre in Goregaon and organized by Messe Dusseldorf India, is having more than 150 exhibitors from both India and overseas.
The exhibitors at the expo are displaying solutions covering areas such as retail design, in-store display and visual merchandising. More than 7,500 trade visitors are expected to attend. Some of the companies marking their presence are HP, Spectrum, Arrow Digital, Ace, Axiom and Azure Press, among many others.
HP is displaying various applications printed on the recently launched R-Series Latex printer. The company launched the hybrid Latex printer R series at Media Expo 2019, Mumbai which was held last month.
Mumbai-based Spectrum, too, has an impress turnout at In-Store Asia. The company is showcasing various retail display solutions made of corrugated board and plastic. The highlight of the Spectrum stand is a complete train which has been built using corrugated board.
On the evening of 15 March, In-Store Asia will host the eleventh presentation ceremony of the VMRD Awards, India’s only competition for visionaries in retail design and visual merchandising. A total of 60 awards will be presented by an international expert jury in 22 categories – one of these being the ‘Store of the Year’.
The fastest growing democracy in the world could be a market for your products !
If you are confused by slow and poor sales to a seemingly large but immensely noisy and fragmented market, you are not alone! If your product is great, or viable, or appropriate, you can find your sweet spot in this more than US$ 4.3 trillion economy. The trick is to understand your potential and addressable markets, which we can help with in light of your direct competition. We understand marketing, communication, and sales strategies for market entry and growth.
If you are an OEM or a supplier with a strategy and budget, talk to us about using our hybrid print, web, video, and social media channels for locating and dominating your addressable markets in India and South Asia. We may be one of the world’s leading B2B publications in the print industry with hands-on practitioner and consulting experience. Our 50 years of domain knowledge observing technological change and understanding of business and financials, includes the best globally recognized technical writers. Apart from our industry award winners, an experienced team is ready to meet you and your customers for content.
India’s fast-growing economy and evolving democracy has considerable headroom for print. Get our 2026 media kit and recalibrate your role in this dynamic market.
Founded in 1979 as a technical newsletter, Indian Printer and Publisher is the oldest B2B trade publication in the multi-platform and multi-channel IPPGroup. IppStar [www.ippstar.org] is our Services, Training and Research organization.
