Large format technology shines at Media Expo 2025

Printing, signage and branding ecosystems

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media
The expo attracted visitors, brand managers, print specialists, advertising agencies, architects, designers and stakeholders across sectors

The 56th edition of Media Expo in Delhi’s Pragati Maidan from 3-5 October 2025 brought together India’s dynamic printing, signage and branding ecosystem under one roof. The three-day expo featured 135 exhibitors, underscoring how India’s MSME-led industry is driving the next wave of visual communications innovations.

This year’s edition brought together leading brands such as AT Inks, Britomatics, Colorjet, Roland, Epson, Lisco, Mimaki, Monotech, Mehta CAD CAM, Negi Sign, Satyam Plastic, amongst others. Across the show floor, visitors witnessed and experienced over 300 product demonstrations from around 200 brand showcases, covering a wide range of applications from digital printing and high-speed finishing solutions to LED displays, eco-friendly inks, recyclable substrates, textile printing solutions and some 3D applications.

This edition featured more machine launches than the editions in Chennai or Mumbai, bringing back the spotlight on wide-format technologies. The solutions ranged from 4-color to 11-color. Inkjet-based printing technologies seemed to be the key focus area among both exhibitors and visitors. New color configurations in eco-solvent and UV-based inksets were discussed at length.

Another highlight was the emergence of digital signage and OOH-DOOH as high-growth categories. Smart LED walls, kiosks, plasma screens and digital standees grabbed attention, demonstrating how technology-driven engagement is redefining brand visibility in malls, airports, metro stations and public spaces. While digital continues to gain momentum, print remains indispensable in packaging, retail and eCommerce, where short-run, customized and sustainable solutions are becoming mainstream.

Media Expo
Smart LED walls, kiosks, plasma screens and digital standees grabbed attention, demonstrating how technology-driven engagement is redefining brand visibility

According to the organizers, sustainability took center stage with several exhibitors launching eco-friendly solutions that reduce waste and energy consumption. From recyclable substrates and non-toxic inks to efficient lighting systems, the industry’s green shift was clearly visible on the show floor. India’s digital signage market, valued at US$ 1.06 billion in 2024, is projected to reach US$ 1.92 billion by 2030. Meanwhile, commercial printing is expected to reach US$ 45.9 billion by 2033, largely driven by packaging and eCommerce demand, the organizers said.

The inauguration was attended by industry leaders, including Rajiv Dubey, vice president – head of media Dabur India; Munish Kanotra, chief executive officer, TIM Delhi Airport (TIMDAA); Rajesh Kamble, vice president – projects and operations, TIM Delhi Airport (TIMDAA); Pramod Bhandula, executive chairman, JC Decaux Advertising India; Sumit Jain, director, ITMS India; Puranjit Sarangi, senior general manager – sales, Technova Imaging System; Sanju Bamel, managing director, Daksh CAD CAM; Raj Manek, executive director and board member, Messe Frankfurt Asia; Winston Pereira, executive director, Messe Frankfurt India.

Manek said, “Media Expo continues to stand as a reflection of the industry’s resilience and adaptability. With its 56th edition, we are not only showcasing technological excellence but also creating a collaborative environment where MSMEs, global brands and innovators converge. This platform plays a vital role in connecting the B2B professionals from the segment, sparking new ideas and enabling businesses to meet the fast-evolving demands.”

The expo attracted visitors, brand managers, print specialists, advertising agencies, architects, designers and stakeholders across sectors such as retail, infrastructure, logistics, corporate branding and OOH media.

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Naresh Khanna – 20 January 2025

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