Amsterdam 7 January 2025 – The WoodWing Group, has acquired its multi-decade strategic partner Qonqord. With the acquisition, WoodWing immediately expands its portfolio of solutions and gains direct local presence across EMEA, including in the UK, the Benelux, France and Iberia. The acquisition marks the third add-on acquisition of WoodWing since the start of its strategic partnership with Main Capital Partners in 2020.
Headquartered in Amsterdam, WoodWing was founded in 2000 and has, been able to position itself as a provider of multichannel Content Management (Studio) and Digital Asset Management (Assets) solutions for publishers, agencies, enterprise customers and SMEs. In addition to Assets and Studio, WoodWing offers other content management products such as quality management (Scienta) and document management (Xtendis).
In India, Woodwing is seen mainly as an enabler for magazines in the use of Adobe IndDesign, and to the best of our knowledge it has few enterprise customers. Its plug-ins however continue to sell sporadically to various companies that do composition and pagemaking for exports. There is an Indian distributor based in South India.
According to the press release from Woodwing, Qonqord, founded in 2005 and headquartered in Hilversum, Netherlands, is a provider of technology-driven consulting services and value-added software components focused on orchestrating content management and workflow processes. It has a diverse client base across Western Europe, including globally recognized brands such as Next, DPG Media, Yamaha, and European Governmental bodies. The company’s expertise in developing value-added software add-ons has complemented WoodWing’s offerings for years, resulting in enhanced solutions and services for shared customers.
Qonqord’s regional presence in EMEA allows WoodWing to be closer to its customers in their home markets. Notwithstanding this acquisition, WoodWing continues to work with its global network of partners, while the combination with Qonqord allows WoodWing to extend its offerings with proven add-on solutions that liberate organizations from their content and information inefficiencies. Finally, Qonqord’s experience with add-on solution development will strengthen WoodWing’s ability to bring innovation to its customers.
In 2020, Woodwing formed a strategic alliance with Main Capital Partners, a software investor managing private equity funds in the Benelux, DACH, the Nordics, and the United States with approximately Euro 6 billion in assets under management. Main has over 20 years of experience in strengthening software companies and works closely with the management teams in its portfolio as a strategic partner.
Main has 85 employees operating out of its offices in The Hague, Düsseldorf, Stockholm, Antwerp, and an affiliated office in Boston. Its active portfolio of over 50 software companies employs over 15,000 employees. Through its Main Social Institute, Main supports students with grants and scholarships to study IT and Computer Science at Technical Universities and Universities of Applied Sciences.
