Drupa – A bright future for the print industry

Dscoop's Peter van Teeseling writes on embracing the power of community

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drupa
Drupa 2024 will be held from 28 May to 7 June 2024 in Düsseldorf, Germany.

In the ever-evolving landscape of the print industry, thriving communities of print professionals are helping to shape the positive future of print. As executive director of Dscoop, I’ve had a front-row seat to the power and joy of community connection and collaboration. Every day, in every global region, there are digital print industry innovators who want to do more than just advance their companies and their customers. They want to advance the industry, and to spread print’s remarkable impact on the world.

We are not alone, and it’s inspiring to me every time I hear about a large or small print community forming or growing. There’s real value anytime a participant gains access to new strategies, tools, connections and business opportunities. The print world is about to see and feel that amazing spirit of community and advancement at drupa.

A haven of knowledge, collaboration and inspiration

The pace of change in today’s world has never been more rapid, and the need to network and communicate in the inter-connected global economy has never been more important.

Within the print community today, like-minded individuals are gathering to share triumphs and challenges, exchanging valuable insights and best practices. The community becomes a catalyst for personal and professional growth, where seasoned professionals become mentors, guiding and nurturing the next generation of print industry leaders.

At the same time, novices have the opportunity to learn from the masters, honing their skills and expanding their horizons. Together, they create a language that combines technical expertise, creative finesse and a deep understanding of the print process.

The benefits of a print industry ecosystem

Being part of a print industry community like Dscoop, drupa and others opens up countless advantages.

Access to a vast pool of talent and resources means new opportunities and collaborations. Staying updated with the latest trends, technologies and market shifts keeps businesses at the forefront of the industry. And company leaders get access to a network of colleagues who understand their journey. It takes one text or phone call to another trusted member of the network, and instantly there’s insight into a challenge or progress toward a solution.

However, perhaps the greatest benefit is the sense of belonging and shared purpose. The print community is a testament to the enduring legacy of the industry, a place where progress and innovation are nurtured.

The grand celebration of print: drupa

The pinnacle of the print industry’s collective spirit is the world-renowned print show called drupa. Held every four years, this grand exhibition brings together print professionals from every corner of the globe.

At drupa, printers witness the marvels of cutting-edge technology and the limitless possibilities of print. They absorb insights from industry experts, marvel at mesmerizing machinery, and forge connections with potential collaborators and clients. The event is a true celebration of the vibrant print community, where ideas collide and partnerships form.

Five moves we all can make

The first couple years of this decade were about adapting — to changing market dynamics and a global pandemic. Together as an industry, let’s make the next couple years about advancing. With a sense of community as our guide, let’s accelerate and innovate in new ways for our clients.

Here are five steps printers can take:

*Actively participate and engage in knowledge-sharing communities, both online and in-person. Find a group close to you. This can be a specific community or group like Dscoop or Finat, or more general like drupa.

*Share your expertise, ask questions and learn from others.

*Seek out networking opportunities at trade shows, conferences and local meetups to explore collaborative projects and partnerships.

*Engage in conversations, share your ideas and embrace the power of collaboration.

*Leverage the support system within the community by joining associations, participating in mentorship programs and offering assistance to fellow professionals.

As print professionals, we have an incredible ability and responsibility to make a difference to customers. We have inspiring technology. We have talented people. We have infectious energy. Let’s make sure we also have each other.

In 2024, we are looking at full recovery and growth-led investment in Indian printing

Indian Printer and Publisher founded in 1979 is the oldest B2B trade publication in the multi-platform and multi-channel IPPGroup. It created the category of privately owned B2B print magazines in the country. And by its diversification in packaging, (Packaging South Asia), food processing and packaging (IndiFoodBev) and health and medical supply chain and packaging (HealthTekPak), and its community activities in training, research, and conferences (Ipp Services, Training and Research) the organization continues to create platforms that demonstrate the need for quality information, data, technology insights and events.

India is a large and tough terrain and while its book publishing and commercial printing industry have recovered and are increasingly embracing digital print, the Indian newspaper industry continues to recover its credibility and circulation. The signage industry is also recovering and new technologies and audiences such as digital 3D additive printing, digital textiles, and industrial printing are coming onto our pages. Diversification is a fact of life for our readers and like them, we will also have to adapt with agility to keep up with their business and technical information needs.

India is one of the fastest growing economies in nominal and real terms – in a region poised for the highest change in year to year expenditure in printing equipment and consumables. Our 2024 media kit is ready, and it is the right time to take stock – to emphasize your visibility and relevance to your customers and turn potential markets into conversations.

– Naresh Khanna

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