New Anjani Electrostate’s printing innovations with Ricoh

Installs Ricoh Pro C7200x digital color production press

Deepak Gupta with the Ricoh Pro C7200x

Located in Lucknow’s Indira Nagar, customer satisfaction is New Anjani Electrostate’s priority. What helps them achieve their target is their fully-equipped production facility where they have installed a Ricoh Pro C7200x digital color production press, purchased through Monotech Systems.

Established in the year 1987 as a photocopy shop, New Anjani Electrostate was reborn into a full-fledged commercial and digital large-format printing center in 2010. “When we transformed into a ‘new’ printing center with a full range of printing equipment around a decade ago, our activities upgraded to printing and production of all possible graphics under one roof, backed by a team of 20 highly-skilled people,” says Deepak Gupta, proprietor, New Anjani Electrostate.

“Our current machine portfolio consists of digital presses mixed with some HP PageWide and Canon Océ large-format printers. Complete with machines of diverse technologies, our production facility makes us capable of serving customers of different backgrounds. Our large-format printing is predominantly for professionals from the architectural sector and some from the signage & graphic arts market. And for commercial printing, the newly installed Ricoh Pro C7200x accomplishes the innovative and imaginative dreams of our customers.”

Fuelled by the eagerness to fulfill the increasing demands for high-quality and innovative commercial graphic prints from their customers, Gupta said they were looking for a highly capable digital color production press that would hold the key to their new mission. “We tested out a few digital presses before we settled down on the Ricoh Pro C7200x from Monotech Systems,” he adds.

He continues, “During our testing and trial period, we prioritized the machine’s ability to produce extra color gamut. Our customers from different parts of Uttar Pradesh often come to us with ideas of printing their products, such as wedding cards, photo books and others, in some specific pantone colours to stand out among others. In this, our flagship model Ricoh Pro C7200x would do justice to adding more colours for satisfying the demands of our customers to the fullest.”

Gupta’s first impression of the Ricoh Pro C7200x was the machine’s speed, productivity and ‘white ink’ option. “Fifth toner station of the machine has set us off to intensify an impactful range of special colors like clear, invisible, and neon options which we need for adding innovation to final printouts,” he mentions, adding that they are now totally hooked to the Ricoh Pro C7200x’s potential to print on varieties of light and heavyweight media up to 360 gsm at the speed of 85 ppm (pages per minute), delivering high-quality graphics in industry’s leading resolution of 2400×4800 dpi.

Gupta says the Pro C7200x brings photos to life and the images pop right off the media. He conclusively mentions, “In addition to this flagship machine, we are so thankful to Monotech Systems for their all-time help and unconditional after-sales service. We look forward to fostering everlasting tie with Monotech Systems for bringing home more machines like the Ricoh Pro C7200x in the future.”

In 2024, we are looking at full recovery and growth-led investment in Indian printing

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