They provide a deep dive into tomorrow’s print and packaging industries, connect technology leaders, newcomers and users, and specifically focus on the top trends in the industry: the five Special Forums of drupa 2024 will open up new perspectives.
Being the biggest leading trade fair for print technologies, drupa is associated with innovations and novel approaches like no other. This is why again five Special Forums are planned for next year that will then turn into hot spots for new technologies, applications, and ideas. The drupa cube, drupa next age (DNA) as well as touchpoints packaging, textile, and sustainability all pick up on global megatrends, future technologies with growth potential, and best practices covering a comprehensive spectrum of themes.
The experts among partners include DITF Deutsche Institute für Textil- und Faserforschung Denkendorf (German Institutes for Textile and Fibre Research), epda (European Brand and Packaging Design Association), ESMA (European Specialist Printing Manufacturers Association), The Marketing Cloud UK as well as VDMA (German Engineering Association).
“In times of continuous change, disruptive processes and the resulting new business models our Special Forums provide important guidance and are indispensable for the sector,” says Sabine Geldermann, director drupa, Print Technologies Messe Düsseldorf, and underlines: “Jointly with our partners, we bank on impressive industry expertise and on the topics defining the future for our target groups.”
drupa is the largest printing equipment exhibition in the world, held every four years by Messe Düsseldorf in Düsseldorf, Germany.
The drupa cube stands for Thought Leadership and will serve as the central stage for pioneering content in 2024. Keynotes, expert panels and workshops ensure knowledge transfer and interaction. The conceptual and strategic partner is the British agency The Marketing Cloud, which was in charge of program implementation at the previous editions.
The Special Forum drupa dna is the innovative technology driver for connecting industry newcomers, young talents, start-ups, and well-established companies. dna offers scope for networking at eye level and gives a preview of tomorrow’s technologies setting the pace for the industry. Focal themes include, among others, additive manufacturing, artificial intelligence, business intelligence, new materials, platform economy, predictive maintenance, printed electronics, remote services, new business models, and process design.
touchpoint packaging (TPP) focuses on visionary packaging solutions and introduces brand owners to designers, material suppliers, print service providers and converters. The involvement of students and young talents such as NABA, Nuova Accademia di Belle Arti (New Academy of Fine Arts Milan) in partner projects with exhibitors promises to deliver smart packaging solutions for folding boxes, labels, flexible packaging and corrugated cardboard. Furthermore, important questions regarding such focal themes as sustainability or e-Commerce will be discussed. The participating companies will represent the complete process chain.
Responsible for the Special Forum is the European Brand and Packaging Design Association (EPDA), Europe’s leading association of brand and packaging design agencies. MINTEL Germany, an innovative enterprise in the area of consumer research will be the content partner of this project and is guaranteed to provide insights into consumer trends and their impact on the industry. The TPPenjoys the additional support of the EHI Retail Institute Cologne as a representative of retail.
The textile industry offers cross-industry technologies for many sectors –touchpoint textile brings these companies together providing a space for cross-sector cooperation, new projects as well as product and manufacturing ideas. In cooperation with industry partners DITF, Deutsche Institute für Textil- und Faserforschung Denkendorf, will set up a digital textile micro factory at drupa and, hence, a fully connected, integrated process chain ranging from the buyers’ requests and design through to large-format digital textile prints. Many exciting projects such as the efficient, personalized production of sportswear and outerwear from sustainable materials in one consistent digital workflow or a creative competition for young and upcoming designers feature on the agenda here. touchpoint textile is supported by renowned partners such as Assyst, Brother, d.gen, the Albstadt-Sigmaringen University, KURZ, Luxion (KeyShot), Mey, Mitwill, Multiplot, Vaude and Zünd.
Another partner responsible for the lecture program at touchpoint textile is ESMA. Speakers from research, development, and industry will address questions related to print and finishing technologies, workflows, market developments or sustainability, to name but a few. The focus is also on trends and applications that tap into ever-new potentials through the interplay between digital printing and textile print substrates.
Touchpoint sustainability is the “port of call” for learning more about the circular economy and sustainable print production. This Special Show comes care of the VDMA as a longstanding partner of drupa. Visitors can look forward to best-practice examples as well as innovative solutions associated with the sustainability theme: How can energy and resource consumption be reduced by using optimized techniques in manufacturing processes? How are materials and printing inks reduced to a minimum in new low-threshold areas? And how is finishing applied in an environment-friendly manner? For these and many other questions, touchpoint sustainability will provide a central platform and stage for high-caliber knowledge transfer.
The next drupa will be held at the Düsseldorf Exhibition Centre from 28 May to 7 June 2024. Interested exhibitors can still apply for participation at all Special Forums and introduce their products and solutions to a high-quality target group.