Xaar and Mapeljet mark 20 years of collaboration

A range of industrial coding & marking printers

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Xaar
Xaar 128 printhead

Based in Toronto, Canada, leading coding and marking solutions company, Maplejet, manufactures and supplies a range of industrial coding and marking printers equipped with Xaar printheads, to food, pharmaceutical and industrial businesses worldwide. The company was first established, under the trading name Sorveh Co, in 2000 by Homayoun Shahrestani (pictured). “With the limited choice of reliable Continuous Ink Jet (CIJ) printers available at the time, I saw the potential to bring a quality printer brand to market,” said Homayoun.

“After testing numerous printheads, I conducted further research and traveled to the UK specifically to visit Xaar’s headquarters in Cambridge. I was so impressed with the quality of Xaar’s printheads, their ease of integration, and the company’s after-care sales support, that I purchased several Xaar 128 printheads and a range of inks.

“We have been working closely with Xaar and using their printheads ever since.”

From that initial order in 2000, Homayoun has expanded his operations with the development of three companies; Sorveh Co, Honaz Fzco, and Maplejet, which together specialize in R&D, manufacture, technical support and global distribution of its innovative coding and marking solutions worldwide. Twenty years later these businesses continue to thrive using either the Xaar 128 printheads (right) or Xaar 502 printheads in their range of printers.

“Research and innovation are the founding principles of our business and we pride ourselves on being very customer-oriented,” continues Homayoun. “We work with customers to learn and anticipate the future needs of the industry and we develop our products to ensure we meet them.

“Xaar has also invested heavily in R&D and market research and this is something we value highly. Xaar’s unique printhead architecture is superior to anything else on the market and provides a reliable and cost-effective printing solution that enables us to manufacture our low-cost, hassle-free printers.”

Maplejet’s coding and marking printers meet a wide range of industrial coding needs. From creating highly-legible codes such as ‘Best before’ dates and batch numbers to meet the demands of legislation, to delivering high impact branding direct on to products such as pipes that help differentiate it from the competition.

“We are committed to partnering with food, pharmaceutical, and industrial producers to find solutions that best fit their coding and marking needs,” concludes Homayoun. “Xaar’s printheads will be core to this and we will build on the relationship from the last 20 years to ensure we provide best-in-class coding and marking printers that are easy to operate, reliable, and cost-effective to run and maintain.”

In 2024, we are looking at full recovery and growth-led investment in Indian printing

Indian Printer and Publisher founded in 1979 is the oldest B2B trade publication in the multi-platform and multi-channel IPPGroup. It created the category of privately owned B2B print magazines in the country. And by its diversification in packaging, (Packaging South Asia), food processing and packaging (IndiFoodBev) and health and medical supply chain and packaging (HealthTekPak), and its community activities in training, research, and conferences (Ipp Services, Training and Research) the organization continues to create platforms that demonstrate the need for quality information, data, technology insights and events.

India is a large and tough terrain and while its book publishing and commercial printing industry have recovered and are increasingly embracing digital print, the Indian newspaper industry continues to recover its credibility and circulation. The signage industry is also recovering and new technologies and audiences such as digital 3D additive printing, digital textiles, and industrial printing are coming onto our pages. Diversification is a fact of life for our readers and like them, we will also have to adapt with agility to keep up with their business and technical information needs.

India is one of the fastest growing economies in nominal and real terms – in a region poised for the highest change in year to year expenditure in printing equipment and consumables. Our 2024 media kit is ready, and it is the right time to take stock – to emphasize your visibility and relevance to your customers and turn potential markets into conversations.

– Naresh Khanna

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