Chili publish introduces Chili publish Online

The SaaS editing solution for all web2print service providers

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Chili publish
Chili publish introduces Chili publish Online

Chili publish, creator of market-leading software for smart artwork and marketing material creation, today releases Chili publisher Online. The world’s most technologically advanced, feature-rich, online document editor now available as a service. Chili publisher Online was developed in compatibility with Microsoft Azure to supply service providers with the cloud-collaborative technology stack they need to ensure business continuity and/or optimization via their web2print platforms. It is available today in four different tiers: Starter, Business, Professional and Private Cloud.

The future of print is digital and collaborative

Numerous printers and agencies are aware of the benefits of web2print and the added revenue this could bring to their business, but are hindered by lack of time, resources or expertise. Chili publish therefore decided to open up its solution offering and partner community to accommodate everyone with a state-of-the-art web2print enablement module.

Chili publisher Online is the SaaS solution that offers an always up-to-date version of Chili publisher, hosted in the cloud, including instant access to all product updates, the latest features and new modules.

Each Chili publisher Online tier will consist of:

Full access to all features, modules and APIs

Automatic product updates

Cloud elasticity for instant scalability

Chili publish Connect – full access to the Chili partner community

It will be available in four tiers based on usage and SLA level to accommodate any company size, in both a multi-tenant and single-tenant setup:

Starter – small companies or teams getting started

Business – mid-sized companies growing their business

Professional – companies who service large customers

Private Cloud – enterprises and global brands

From browser to cloud

In the age of digital transformation, agility is essential. Especially in a web2print environment that is defined by a plethora of martech tools that need to communicate and collaborate on many levels. Chili publish teamed up with Microsoft Azure, the cloud computing service created by Microsoft for building, testing, deploying, and managing applications and services through Microsoft-managed data centers.

John Arnsdorf, Product Marketing manager at Chili publish, highlights the importance of this launch, “Tech can no longer stand in the way of business optimization for printers. Chili publisher Online delivers a future-proof frontend, with native cloud functionality optimized for Microsoft Azure. It eliminates costly infrastructure investments or system maintenance and is ready to do what it should do within any web2print setup. It is the most scalable, most advanced online editing solution out there.”

Web2print for all

Chili publisher is adopted industry-wide as the go-to professional online editing software for printers who want to self-service customers via web2print. This means customers can create, edit and procure a print-ready PDF by working with Smart Templates in their browser. Any original graphic is turned into a Smart Template – a document that fixes brand must-haves but leaves room for visual or textual adjustments. The outcome will always be print-perfect, any edits and approval are the sole responsibility of the customer. Not only does it save printers a lot of time and money in their prepress department, the optimization factor also brings about extra revenue through creative iterations.

Kevin Goeminne, chief executive officer at Chili publish concludes, “Now is the time for web2print to seize its moment. But in order to differentiate with print output quality and application range, printers need to supply online users with an outstanding customer experience. By offering our browser-based solution in the cloud, we hope to service a broader range of web2print service providers that are investigating the SaaS approach to secure business continuity or accommodate business elasticity. We’re helping them manage the service so they can manage their business.”

2023 promises an interesting ride for print in India

Indian Printer and Publisher founded in 1979 is the oldest B2B trade publication in the multi-platform and multi-channel IPPGroup. While the print and packaging industries have been resilient in the past 33 months since the pandemic lockdown of 25 March 2020, the commercial printing and newspaper industries have yet to recover their pre-Covid trajectory.

The fragmented commercial printing industry faces substantial challenges as does the newspaper industry. While digital short-run printing and the signage industry seem to be recovering a bit faster, ultimately their growth will also be moderated by the progress of the overall economy. On the other hand book printing exports are doing well but they too face several supply-chain and logistics challenges.

The price of publication papers including newsprint has been high in the past year while availability is diminished by several mills shutting down their publication paper and newsprint machines in the past four years. Indian paper mills are also exporting many types of paper and have raised prices for Indian printers. To some extent, this has helped in the recovery of the digital printing industry with its on-demand short-run and low-wastage paradigm.

Ultimately digital print and other digital channels will help print grow in a country where we are still far behind in our paper and print consumption and where digital is a leapfrog technology that will only increase the demand for print in the foreseeable future. For instance, there is no alternative to a rise in textbook consumption but this segment will only reach normality in the next financial year beginning on 1 April 2023.

Thus while the new normal is a moving target and many commercial printers look to diversification, we believe that our target audiences may shift and change. Like them, we will also have to adapt with agility to keep up with their business and technical information needs.

Our 2023 media kit is ready, and it is the right time to take stock and reconnect with your potential markets and customers. Print is the glue for the growth of liberal education, new industry, and an emerging economy. We seek your participation in what promises to be an interesting ride.

– Naresh Khanna

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