Why Publishing Poetry is Important

627
Publishing poetry at JBM
L-R: Ranjit Hoskote, Ashok Bajpeyi, Mindi Gill and Chris Agee and Naveen Kishore. Photo IPP

JLF and JBM are committed not only to translation and Indian languages but also to poetry. The session on the necessity of publishing poetry elicited a rather surprising comment by Ashok Bajpeyi that poetry books are selling more than ever in India. While the discussion devolved to the appropriation of poetry by people’s causes into songs and anthems, the interest in poetry and poets was borne out in the early morning session of the JLF that discussed the release of AK Ramanujan’s diaries. Notably present and involved in the discussion on the necessity of publishing poetry, was the young winner of the Queensland Premier’s Young Writers and Publishers Award and the Tom Collins Poetry Prize Mindy Gill.

Guillermo Rodriguez, Ranjit Hoskote and Krishna Ramanujan discuss the life and recently published diaries of AK Ramanujan at JLF

The fastest growing democracy in the world could be a market for your products!

If you are confused by slow and poor sales to a seemingly large but immensely noisy and fragmented market, you are not alone! If your product is great, or viable, or appropriate, you can find your sweet spot in this more than US$ 4.3 trillion economy. The trick is to understand your potential and addressable markets, which we can help with in light of your direct competition. We understand marketing, communication, and sales strategies for market entry and growth.

If you are an OEM or a supplier with a strategy and budget, talk to us about using our hybrid print, web, video, and social media channels for locating and dominating your addressable markets in India and South Asia. We may be one of the world’s leading B2B publications in the print industry with hands-on practitioner and consulting experience. Our 50 years of domain knowledge observing technological change and understanding of business and financials, includes the best globally recognized technical writers. Apart from our industry award winners, an experienced team is ready to meet you and your customers for content.

India’s fast-growing economy and evolving democracy has considerable headroom for print. Get our 2026 media kit and recalibrate your role in this dynamic market.

Founded in 1979 as a technical newsletter, Indian Printer and Publisher is the oldest B2B trade publication in the multi-platform and multi-channel IPPGroup. IppStar [www.ippstar.org] is our Services, Training and Research organization.

Naresh Khanna – 12 January 2026

Subscribe Now
Previous articleJBM7 – from out of site to onsite
Next articleRMGT to exhibit at drupa 2020
Naresh Khanna
Editor of Indian Printer and Publisher since 1979 and Packaging South Asia since 2007. Trained as an offset printer and IBM 360 computer programmer. Active in the movement to implement Indian scripts for computer-aided typesetting. Worked as a consultant and trainer to the Indian print and newspaper industry. Visiting faculty of IDC at IIT Powai in the 1990s. Also founder of IPP Services, Training and Research and has worked as its principal industry researcher since 1999. Author of book: Miracle of Indian Democracy.

LEAVE A REPLY

Please enter your comment!
Please enter your name here