Media Rumble – Civil Foundation & Network, City Bureau, Hostwriter

Collaborative journalism

City Bureau
Christina Lee, head of the ambassador program at Hostwriter, Bettina Chang, co-founder and editorial director at City Bureau, and Vivian Schiller, head of Civil Foundation

Media Rumble has a cosmopolitan flavor and the Age of Collaborative Journalism session took up the idea that individual journalists and even smaller news organizations can improve their work by sharing resources. Bettina Chang, co-founder and editorial director at City Bureau, Christina Lee, head of the ambassador program at Hostwriter, and Vivian Schiller, head of Civil Foundation discussed the need for collaboration between journalists and the public for unbiased reporting. From this discussion, the idea of allowing translations of articles by a community of member journalists and using blockchain for maintaining integrity, attribution and compensation could be of interest.

Chang discussed the idea behind City Bureau, based out of Chicago. She said that “since the issue of racism is quiet rampant in the US, the segregated communities do not get right representation or none at all when someone outside of the community reports about them. At times, their representation in media might also appear negative due to lack of insight on the part of the journalist.” City Bureau, founded in 2015, is a non-profit civic journalism lab that provides training and workshops for journalists to represent these communities with sensitivity and create media that is responsible and trustworthy.

Lee explained that Hostwriter helps journalists to widen their reach by collaborating with other journalists globally. On its platform, local journalists get a chance to make contacts with journalists globally and collaborate with them for stories. The platform also allows then to couch surf at Hostwriter members’ houses. The members translate each other’s content and extend its reach globally enabling anyone who wants their story to get their share of representation in the media. Hostwriter is a team of 4000 members open for all journalists across the world to raise the quality of media.

Schiller elaborated Civil Foundation’s objectives – to create a network that is owned and operated by the public and newsrooms. The Civil Foundation, a platform for sustainable ethical journalism supported by the public, achieves this mission via grants to fund journalism innovation; advocacy of standards of journalism ethics; community-building among publishers and their public; and, educational programming for newsrooms. Schiller said, “More than 60 news organizations are members of the Civil Foundation which is open to publishers globally. The community judges whether these news organizations meet requisite journalistic standards and if they don’t, there is a standard procedure to deal with them.” The Civil network uses blockchain technology which enables the network to run according to a set of rules that the community controls, governed solely by clearly defined ethical journalism standards, known as the Civil Constitution.

Extractive journalism

The panelists at Media Rumble shifted to the harmful and common practice of extractive journalism – only connecting with others for resources but not assuming the responsibility to offer something in return. Journalists are often centered on how they can extract information out of someone or use their contacts to connect with other sources. This is unhealthy for the relationship between journalists and their sources. Chang insisted that journalists should be focused more on cultivating a relationship with sources. Apart from telling their stories to the world, journalists need to offer their sources something more in return to build a relationship of trust and mutual benefit. This practice encourages people to tell their stories and gives them a say in how it is told.

“Journalists have power and access to information, and it can be used beyond creating stories. They have the option to offer their sources the help they need to resolve some of their local issues by connecting them to the concerned parties. Journalists can further add value to their work by spreading information in plain language about things that could be useful for the community,” said Chang.

Cross-border journalism

Cross-border journalism is an issue with reporting where the reality of victims is not reflected in its true form, but twisted and molded by the bias of a journalist. This happens because of the lack of diversity in media or the limited knowledge of journalists. A person who shares or understands the experience of a victim in a story can tell the story effectively. Collaboration among journalists and news organizations can help journalists to report global issues sensitively.

Despite the benefits that collaborative journalism brings to the table, it is not without its faults. It can cause conflicts among journalists due to the difference in perception. However, Chang asserts that while conflicts are inevitable, they are also a form of communication. Collaborating with outsiders can broaden perspectives and challenges preconceptions and cliches, often forcing journalists to admit their biases.

2023 promises an interesting ride for print in India

Indian Printer and Publisher founded in 1979 is the oldest B2B trade publication in the multi-platform and multi-channel IPPGroup. While the print and packaging industries have been resilient in the past 33 months since the pandemic lockdown of 25 March 2020, the commercial printing and newspaper industries have yet to recover their pre-Covid trajectory.

The fragmented commercial printing industry faces substantial challenges as does the newspaper industry. While digital short-run printing and the signage industry seem to be recovering a bit faster, ultimately their growth will also be moderated by the progress of the overall economy. On the other hand book printing exports are doing well but they too face several supply-chain and logistics challenges.

The price of publication papers including newsprint has been high in the past year while availability is diminished by several mills shutting down their publication paper and newsprint machines in the past four years. Indian paper mills are also exporting many types of paper and have raised prices for Indian printers. To some extent, this has helped in the recovery of the digital printing industry with its on-demand short-run and low-wastage paradigm.

Ultimately digital print and other digital channels will help print grow in a country where we are still far behind in our paper and print consumption and where digital is a leapfrog technology that will only increase the demand for print in the foreseeable future. For instance, there is no alternative to a rise in textbook consumption but this segment will only reach normality in the next financial year beginning on 1 April 2023.

Thus while the new normal is a moving target and many commercial printers look to diversification, we believe that our target audiences may shift and change. Like them, we will also have to adapt with agility to keep up with their business and technical information needs.

Our 2023 media kit is ready, and it is the right time to take stock and reconnect with your potential markets and customers. Print is the glue for the growth of liberal education, new industry, and an emerging economy. We seek your participation in what promises to be an interesting ride.

– Naresh Khanna

Subscribe Now


  1. Media Rumble is rolling and it is admirable notwithstanding the strong support from Facebook and Google. Facebook and Google currently have it both ways – they are the biggest revenue beneficiaries of the mainstream media and also the many alternatives to the mainstream that are emerging. For them let a hundred flowers bloom is ideal and with support for platforms like Media Rumble they make direct contact with the next generation of content creators and consumers. I only hope that the Media Rumble organizers and builders have extracted good money for this extraordinary service to their sponsors.

    From the above article on the collaborative journalism session at this years Media Rumble, it is clear that a whole range of platforms are emerging and attempting to bring energy and life to some of objectives of the media that are being eroded by the disruption to the long honeymoon of print media and traditional advertising.

    Flux is good but for new platforms and publishers a target audience and a business model are prerequisites to success. Media Rumble was full of global efforts and collaborations that are relying on what their producers are mistakenly thinking is an unregulated medium and space. The mainstream print and television media has been protected and even subsidised by the Indian government’s regulation and generosity and has periodically stood up for its rights of freedom of expression.

    However, the governments in the South Asian subcontinent are extremely wary and harsh in their control of the internet and without fighting for our democratic and constitutional rights of expression and formalising these in the courts as and when needed, we could be headed for trouble on the Internet. Especially as the owners of distribution pipes (internet and data providers) also become owners of content production such as Reliance with TV18 and Jio. It will also behoove us to be wary and choosy as to our causes, global collaborations and even the choice of do-gooding investors who will likely buckle in favour of their primary interests, when push comes to shove.


Please enter your comment!
Please enter your name here