Siegwerk sets off on strengthening local infrastructure

Plans on developing new blending center in Bangladesh

115
Ashish Pradhan, director of Siegwerk Bangladesh Limited and CEO during the launch of Siegwerk blending machine launch in Bangladesh.

Siegwerk, one of the leading global suppliers of printing inks for packaging applications and labels, has announced plans for a new Blending Center in Dhaka, Bangladesh. The center is expected to start operation in the fourth quarter of 2019. With this expansion, the company will significantly strengthen its domestic business in the country while extending its position across the overall Asian region.

Siegwerk has been supplying inks to printers in Bangladesh since the mid-nineties. “We have established a very good customer base with sustainable growth in Bangladesh. We now want to get closer to our customers supporting them more effectively with individually formulated ink solutions which match their local printing requirements,” said Ashish Pradhan, director of Siegwerk Bangladesh Limited and chief executive officer – Siegwerk India.

Presently, inks are imported from Siegwerk’s plant in India. Going forward, the new center will blend solvent- and water-based inks, as well as UV and conventional offset inks directly in Bangladesh. “The new Blending Center will enable us to make our products and solutions even more accessible to local customers and enhance our service capabilities across the country, while strengthening our leadership position,” added Pradhan. Subsequently, the company will be able to reduce lead times and provide customers in Bangladesh with the highest global technology expertise directly in their own country.

As a global leader in product safety, the new center will be a toluene-free environment. This means, toluene, or any raw materials containing toluene, will not be used as ‘intentionally added’ ingredients at all. All produced inks will be compliant with global regulatory and brand owner requirements to ensure products are safe for the end-use packaging applications.

With its global production and service network, Siegwerk offers customers a consistently high level of quality worldwide. The basic colors and varnishes are therefore manufactured in a standardized process at 15 dedicated Siegwerk ‘Centers of Excellence’ around the world. The raw materials and intermediate products are as close to identical as possible, laying the foundations for consistent product quality. Blending centers in more than 30 national subsidiaries worldwide ensure that Siegwerk printing inks are subsequently tailored to meet individual customer’s requirements – in time and with the desired performance.

The Covid-19 pandemic led to the country-wide lockdown on 25 March 2020. It will be two years tomorrow as I write this. What have we learned in this time? Maybe the meaning of resilience since small companies like us have had to rely on our resources and the forbearance of our employees as we have struggled to produce our trade platforms.

The print and packaging industries have been fortunate, although the commercial printing industry is still to recover. We have learned more about the digital transformation that affects commercial printing and packaging. Ultimately digital will help print grow in a country where we are still far behind in our paper and print consumption and where digital is a leapfrog technology that will only increase the demand for print in the foreseeable future.

Web analytics show that we now have readership in North America and Europe amongst the 90 countries where our five platforms reach. Our traffic which more than doubled in 2020, has at times gone up by another 50% in 2021. And advertising which had fallen to pieces in 2020 and 2021, has started its return since January 2022.

As the economy approaches real growth with unevenness and shortages a given, we are looking forward to the PrintPack India exhibition in Greater Noida. We are again appointed to produce the Show Daily on all five days of the show from 26 to 30 May 2022.

It is the right time to support our high-impact reporting and authoritative and technical information with some of the best correspondents in the industry. Readers can power Indian Printer and Publisher’s balanced industry journalism and help sustain us by subscribing.

– Naresh Khanna

Subscribe Now

LEAVE A REPLY

Please enter your comment!
Please enter your name here