KSPA has big plans for PrintFair 2019

PrintFair, 10-13 April BIEC Bengaluru

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PrintFair
PrintFair 2018

PrintFair, the commercial printing, package converting and digital sign show will take place concurrently with PackPlus South from 10-13 April 2019 at BIEC, Bengaluru. The show is organized in association with the Karnataka State Printers Association (KSPA), which plans to promote the show extensively in South India.

KSPA plans to mobilize visitors across the state with the support of its district associations. The list includes Tumkur District Printers Association, Chitradurga Printers Association, Davangere District Printers Association, Maland Printers Association, Udupi Taluk Press Owners Association, Karavali Printers Association, Hassan District Printers Association, Mysore District Printers Association, Mysore Designers and Printers Association, and Belgaum Press Owners Association.

The talks with these local associations have been initiated and led by Ashok Kumar, president and CR Janardhana, ex-president of KSPA. The team plans to undertake roadshows and Print Yatras in the interiors of South India, prior to the exhibition.

PrintFair will be attended by package, label and commercial printers; converters of machinery for corrugated box; box manufacturers; print buyers; publishers, owners of commercial newspapers; production and quality control managers; design houses, art directors; production managers; graphic designers; packaging development managers; print shop managers and printing technologists. The show along with PackPlus South will feature more than 250 leading players from the industry.

The Covid-19 pandemic led to the country-wide lockdown on 25 March 2020. It will be two years tomorrow as I write this. What have we learned in this time? Maybe the meaning of resilience since small companies like us have had to rely on our resources and the forbearance of our employees as we have struggled to produce our trade platforms.

The print and packaging industries have been fortunate, although the commercial printing industry is still to recover. We have learned more about the digital transformation that affects commercial printing and packaging. Ultimately digital will help print grow in a country where we are still far behind in our paper and print consumption and where digital is a leapfrog technology that will only increase the demand for print in the foreseeable future.

Web analytics show that we now have readership in North America and Europe amongst the 90 countries where our five platforms reach. Our traffic which more than doubled in 2020, has at times gone up by another 50% in 2021. And advertising which had fallen to pieces in 2020 and 2021, has started its return since January 2022.

As the economy approaches real growth with unevenness and shortages a given, we are looking forward to the PrintPack India exhibition in Greater Noida. We are again appointed to produce the Show Daily on all five days of the show from 26 to 30 May 2022.

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– Naresh Khanna

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