Arden Asia’s packaging software at Printpack 2019

Hall 3, Stand B-30A

arden asia
Arden Software

Arden Asia Pacific Software plans to participate in the upcoming edition of Printpack India 2019 to expand its footprint in the South Asian market. The show takes place from 1-6 February 2019 at India Expo Mart, Greater Noida. Focusing on its target audience including folding carton manufacturers, corrugators, converters, steel rule die makers, and media houses, Arden will exhibit in Hall 3, Stand B-30A.

Arden Software is a world leader in the development of innovative CAD, manufacturing, enterprise and workflow management solutions for the print and packaging industry. At Printpack 2019, Arden Asia Pacific Software will exhibit its Impact CAD packaging software along with DOTscan Braille reader machine, WEBcnx, the portal solution for packaging workflow and asset management as well as its packaging prepress solutions.

Manish Bhaskar, managing director, Asia & Africa says, “From Printpack India 2019, we expect a good stimulus to our business in terms of immediate and future revenue, networking and strategic partnerships. Trade shows are quite important as they provide an opportunity to showcase one’s capabilities and experience first-hand the market changes in terms of technology and product offerings within the industry.”

2023 promises an interesting ride for print in India

Indian Printer and Publisher founded in 1979 is the oldest B2B trade publication in the multi-platform and multi-channel IPPGroup. While the print and packaging industries have been resilient in the past 33 months since the pandemic lockdown of 25 March 2020, the commercial printing and newspaper industries have yet to recover their pre-Covid trajectory.

The fragmented commercial printing industry faces substantial challenges as does the newspaper industry. While digital short-run printing and the signage industry seem to be recovering a bit faster, ultimately their growth will also be moderated by the progress of the overall economy. On the other hand book printing exports are doing well but they too face several supply-chain and logistics challenges.

The price of publication papers including newsprint has been high in the past year while availability is diminished by several mills shutting down their publication paper and newsprint machines in the past four years. Indian paper mills are also exporting many types of paper and have raised prices for Indian printers. To some extent, this has helped in the recovery of the digital printing industry with its on-demand short-run and low-wastage paradigm.

Ultimately digital print and other digital channels will help print grow in a country where we are still far behind in our paper and print consumption and where digital is a leapfrog technology that will only increase the demand for print in the foreseeable future. For instance, there is no alternative to a rise in textbook consumption but this segment will only reach normality in the next financial year beginning on 1 April 2023.

Thus while the new normal is a moving target and many commercial printers look to diversification, we believe that our target audiences may shift and change. Like them, we will also have to adapt with agility to keep up with their business and technical information needs.

Our 2023 media kit is ready, and it is the right time to take stock and reconnect with your potential markets and customers. Print is the glue for the growth of liberal education, new industry, and an emerging economy. We seek your participation in what promises to be an interesting ride.

– Naresh Khanna

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