Inaugural INMA South Asia Festival – New Delhi 6 to 10 August 2018

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INMA South Asia Festival
Arnab Goswani

INMA has announced the inaugural INMA South Asia Media Festival to take place from 6 to10 August 2018 – a five-day event offering new ideas, best practices and growth strategies for change agents in South Asia news media. During the festival, INMA will guide attendees through a maze of questions and issues.

Big issues will be discussed in the conference and a deeper look into companies will take place in study tours and workshops. The 12th annual South Asia News Media Conference aims to provide executive-level insights into the unique strategies and best practices of South Asia’s publishing industry.

The study tours will explore brands, news media organizations and digital start-ups with an eye for disruption, innovation and growth opportunities. The two half-day workshops will heavily focus on digital innovation and print circulation. Both workshops will feature real-world, detailed case studies and group discussions in a sharing environment.

Why should you attend?
The International News Media Association is the world’s leading provider of global best practices for news media companies looking to grow revenue, audience and brand amid profound market change. This is a program created by peers in leading publishing houses in South Asia with an aim to grow the print + digital model so unique to this region.

Who should attend?
The program is designed for CEOs, CMOs, CFOs, audience builders, brand heads, digital heads, revenue drivers, strategists, catalysts of change and leadership teams in India, Bangladesh, Sri Lanka, Nepal, Pakistan and the United Arab Emirates (senior and middle management).
The INMA South Asia Festival will take place at the Shangri-La-Eros hotel in New Delhi. The agenda is available on www.inma.org/southasia

The Covid-19 pandemic led to the country-wide lockdown on 25 March 2020. It will be two years tomorrow as I write this. What have we learned in this time? Maybe the meaning of resilience since small companies like us have had to rely on our resources and the forbearance of our employees as we have struggled to produce our trade platforms.

The print and packaging industries have been fortunate, although the commercial printing industry is still to recover. We have learned more about the digital transformation that affects commercial printing and packaging. Ultimately digital will help print grow in a country where we are still far behind in our paper and print consumption and where digital is a leapfrog technology that will only increase the demand for print in the foreseeable future.

Web analytics show that we now have readership in North America and Europe amongst the 90 countries where our five platforms reach. Our traffic which more than doubled in 2020, has at times gone up by another 50% in 2021. And advertising which had fallen to pieces in 2020 and 2021, has started its return since January 2022.

As the economy approaches real growth with unevenness and shortages a given, we are looking forward to the PrintPack India exhibition in Greater Noida. We are again appointed to produce the Show Daily on all five days of the show from 26 to 30 May 2022.

It is the right time to support our high-impact reporting and authoritative and technical information with some of the best correspondents in the industry. Readers can power Indian Printer and Publisher’s balanced industry journalism and help sustain us by subscribing.

– Naresh Khanna

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