United Multicolor invests in Scodix Ultra Pro digital enhancement press

L to R: TP Jain

Monotech Systems on 20 December announced the sale of a Scodix Ultra Pro digital enhancement press with foil station, cast & cure and crystal effects to Pune-based commercial print house, United Multicolour Printers. The announcement was made on the third day of Pamex 2017, during a ribbon-cutting ceremony at Monotech’s stand where the Scodix press was being displayed.

Scodix range of digital enhancement presses are exclusively marketed and distributed in India by Monotech Systems. There are more than 30 Scodix installations in India and the Scodix Ultra Pro digital enhancement press with foil station, cast & cure and crystal effects is the first such press to be installed in the city of Pune.

“We believe that in Pune there is a huge pent-up demand for high-end print enhancement jobs. Many customers now want something other than normal foiling and embossing as they want to stand out and look different and they are ready to pay the premium. So, we thought that if we have the required technology to execute such jobs, we can successfully leverage the demand. And that is why we went for the Scodix press,” said Raveendra Joshi, director, United Multicolour.

United Multicolour is one of Pune’s leading commercial printers and has multiple offset presses from Heidelberg and KBA. The new Scodix press is expected to be commissioned in the first half of January, and United has set up a separate team to work on the Scodix. The press will be utilized by United for commercial printing, greeting cards, invitation cards, photo albums, brochures, books and magazines, packaging, direct mail, and a wide range of specialty finished products.

“India has the most number of Scodix installations after the USA, and we have been extremely happy with the way the market has accepted us in the six years since the first Scodix press was installed in India. Currently, about 60% of Scodix installations in India is in the photo segment but we are now focusing hard on the commercial segment and the next few years we will continue to target this segment aggressively,” said Lior Meron, president – APJ, Scodix.

The Covid-19 pandemic led to the country-wide lockdown on 25 March 2020. It will be two years tomorrow as I write this. What have we learned in this time? Maybe the meaning of resilience since small companies like us have had to rely on our resources and the forbearance of our employees as we have struggled to produce our trade platforms.

The print and packaging industries have been fortunate, although the commercial printing industry is still to recover. We have learned more about the digital transformation that affects commercial printing and packaging. Ultimately digital will help print grow in a country where we are still far behind in our paper and print consumption and where digital is a leapfrog technology that will only increase the demand for print in the foreseeable future.

Web analytics show that we now have readership in North America and Europe amongst the 90 countries where our five platforms reach. Our traffic which more than doubled in 2020, has at times gone up by another 50% in 2021. And advertising which had fallen to pieces in 2020 and 2021, has started its return since January 2022.

As the economy approaches real growth with unevenness and shortages a given, we are looking forward to the PrintPack India exhibition in Greater Noida. We are again appointed to produce the Show Daily on all five days of the show from 26 to 30 May 2022.

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