Latest digital services on display

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Latest digital services on display
The Prajavani newsroom at the Printers Mysore in Bengaluru is now using PPI editorial software for multichannel publishing. Photo IPP

ppi Media will present their latest digital services at the DCX Digital Content Expo, which takes place from 10-12 October in Berlin together with the IFRA World Publishing Expo. They will give first insights into a new self-service portal for ads and provide information on all their solutions for automatic newspaper production known as AdSelf.

AdSelf will initially be developed for publishers using SAP IS-M/AM as their commercial ad system and ppi Media’s ad production system AdMan, other systems can be connected if required. The browser-based solution is a comfortable way for end customers to design and place ads independently. The HTML5-based portal is designed in a responsive style meaning that it is also suitable to be used on mobile devices. The solution’s GUI design by ensures that using the portal will be particularly simple for end users. AdSelf can be used both by private customers and by professional users who carry out their customers’ orders via the portal. In another step, it will also be possible to place digital ads via AdSelf.

In addition to this, ppi Media will present new functions of the location-based online service thanks that generates new sources of revenue for publishers. These include the integration of events and push notifications. End customers access this platform via a mobile app showing them which local businesses in their region take part and where to find the best offers.

Content-X and solutions for automated newspaper production by Digital Collections and ppi Media have also been used in India since this year. The scalable system with installations in Europe, Asia and the US is suited to the production of dailies as well as magazines and corporate publishing products, as will be shown in Berlin. ppi Media will also have information on their entire leading product portfolio of highly efficient solutions for automated newspaper production.

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Founded in 1979 as a technical newsletter, Indian Printer and Publisher is the oldest B2B trade publication in the multi-platform and multi-channel IPPGroup. IppStar [www.ippstar.org] is our Services, Training and Research organization.

Naresh Khanna – 20 January 2025

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