EskoArtwork announces opening of Global Resource Centre In Bangalore

EskoArtwork announces opening of Global Resource Centre In Bangalore

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In keeping with this focus and to further support and develop collaborative software and systems integration projects around the world and to provide enhanced service to their rapidly expanding customer base in the booming Indian packaging, printing and publishing market, they have announced the setting up of a fully-owned subsidiary and Global Resource Centre at Bangalore. The unit will be headed by Mr.  Dinesh Chandra, who has been overseeing Esko’s Indian operations since 2000. According to Mr. Chandra, “The opening of the Global Resource Centre in Bangalorre reinforces EskoArtwork’s global market coverage, complementing the resources we have already deployed in Europe, North America and the Far East.”

The main focus of the newly established Global Resource Centre will be to support sophisticated systems integration projects currently originating mainly in Europe and North America. Mr. Chandra further adds, “Unlike many other companies, EskoArtwork is not moving low-skill jobs to India. On the contrary, we are building a completely new business model around an enhanced service offering. We have chosen to base our new Global Resource Centre in one of the world’s fastest developing pre-production and IT market clusters. EskoArtwork has more and more collaborative software systems integration and workflow management projects in the pipeline and we need access to top talent.” Bangalore, India’s fifth largest city, accounts for a third of the country’s IT revenue and is recognized as the Indian subcontinent’s “Silicon Valley”. It is home to India’s largest IT giants and is the regional hub for many international hi-tech companies.

EskoArtwork set up base in India in Bangalore 12 years ago but has seen exponential growth in business, particularly since Esko Graphics and Artwork Systems joined forces in August 2007. Esko was already the preferred pre-production solution for the print and packaging industry in India. EskoArtwork sees huge opportunities for the Indian packaging sector which, according to IIP, is currently worth US$ 22.2 billion and is growing at 15 per cent per annum, more than twice the global average.

Mr. Carsten Knudsen, CEO of EskoArtwork, adds, “The opening of this new Global Resource Centre underlines EskoArtwork’s strategic evolution as an international services-led company. It enables us to bring added value to collaborative software and integration projects for customers around the world. We are deploying additional support and service activities to Bangalore for two reasons: first, because locating in Bangalore enables us to draw on a pool of world-class IT skills and technical support talent and second, because India itself offers huge market potential. We have a highly experienced management team under Dinesh Chandra and we will recruit new talent as required. Together, this team will further build EskoArtwork’s reputation for service excellence, collaborative innovation and highly responsive customer care.”

EskoArtwork customers around the world will now benefit from the Global Resource Center’s CAD standard development and systems integration support, specifically on MIS integration projects. “These services are already helping our customers to raise productivity, reduce time-to-market, lower costs and expand their business,” says Mr. Chandra. “Now we can easily scale up to meet their evolving requirements.”

 

2023 promises an interesting ride for print in India

Indian Printer and Publisher founded in 1979 is the oldest B2B trade publication in the multi-platform and multi-channel IPPGroup. While the print and packaging industries have been resilient in the past 33 months since the pandemic lockdown of 25 March 2020, the commercial printing and newspaper industries have yet to recover their pre-Covid trajectory.

The fragmented commercial printing industry faces substantial challenges as does the newspaper industry. While digital short-run printing and the signage industry seem to be recovering a bit faster, ultimately their growth will also be moderated by the progress of the overall economy. On the other hand book printing exports are doing well but they too face several supply-chain and logistics challenges.

The price of publication papers including newsprint has been high in the past year while availability is diminished by several mills shutting down their publication paper and newsprint machines in the past four years. Indian paper mills are also exporting many types of paper and have raised prices for Indian printers. To some extent, this has helped in the recovery of the digital printing industry with its on-demand short-run and low-wastage paradigm.

Ultimately digital print and other digital channels will help print grow in a country where we are still far behind in our paper and print consumption and where digital is a leapfrog technology that will only increase the demand for print in the foreseeable future. For instance, there is no alternative to a rise in textbook consumption but this segment will only reach normality in the next financial year beginning on 1 April 2023.

Thus while the new normal is a moving target and many commercial printers look to diversification, we believe that our target audiences may shift and change. Like them, we will also have to adapt with agility to keep up with their business and technical information needs.

Our 2023 media kit is ready, and it is the right time to take stock and reconnect with your potential markets and customers. Print is the glue for the growth of liberal education, new industry, and an emerging economy. We seek your participation in what promises to be an interesting ride.

– Naresh Khanna

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