Digital finishing systems installed at Manikya Press in Agartala

Digital finishing systems installed at Manikya Press in Agartala
Tanmoy Roy Chowdhury

Monotech Systems has installed six machines of digital finishing systems—Dumor 331SCC Gemini Cut, Dumor Booklet Maker EB215, GMP Excelam Plus 355R Laminator, Sysform 480EP Paper Cutter, Sysform D60C Automatic Slitting, and Dumor 600 Corner Rounder—at New Manikya Press in Agartala, Tripura.

The idea behind opting for these finishing solutions was to provide a complete job of any printing material up to A3 size. “We are proud to say that the GMP Laminator from Monotech Systems is able to deliver special spot effects such as colored silver and gold, which gives a new dimension to the finished product, thus enhancing its aesthetic appeal,” says Tanmoy Roy Chowdhury, who manages New Manikya Press along with his wife Anamika Roy Chowdhury.

In 2012, New Manikya Press had added one 10-feet solvent printer, 5-feet eco-solvent printer and one 4-feet Mimaki cutting plotter for printing of outdoor hoardings, indoor pictures and special cut stickers.

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The print house caters to missionaries and catholic organizations such as Holy Cross, Don Bosco, Auxilliam, St. Pauls and many others as well as various state government departments among others.

According to Roy Chowdhury, demand for metallic colors is rising in the local market. “Ours is the only press in Tripura which works in special channels apart from four colors, capable of delivering spot effects of metallic gold and silver and also metallic red, green, blue and so on.”

The Covid-19 pandemic led to the country-wide lockdown on 25 March 2020. It will be two years tomorrow as I write this. What have we learned in this time? Maybe the meaning of resilience since small companies like us have had to rely on our resources and the forbearance of our employees as we have struggled to produce our trade platforms.

The print and packaging industries have been fortunate, although the commercial printing industry is still to recover. We have learned more about the digital transformation that affects commercial printing and packaging. Ultimately digital will help print grow in a country where we are still far behind in our paper and print consumption and where digital is a leapfrog technology that will only increase the demand for print in the foreseeable future.

Web analytics show that we now have readership in North America and Europe amongst the 90 countries where our five platforms reach. Our traffic which more than doubled in 2020, has at times gone up by another 50% in 2021. And advertising which had fallen to pieces in 2020 and 2021, has started its return since January 2022.

As the economy approaches real growth with unevenness and shortages a given, we are looking forward to the PrintPack India exhibition in Greater Noida. We are again appointed to produce the Show Daily on all five days of the show from 26 to 30 May 2022.

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