Pamex 2017 expects a larger turnout

Extensive promotion across 50 towns for the upcoming edition

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Pamex 2017
Inauguration of the Pamex 2015 edition in Mumbai

Organized by All India Federation of Master Printers (AIFMP) in association with Print-Packaging.com (P) Ltd Pamex 2017 is now only six months away. After the remarkable success in 2015, when the show was shifted to Mumbai, Pamex is promising to be bigger and better this time.

“With more than six months to go, we are already bigger than the last edition. We are striving to get more companies on board and will make all efforts to make Pamex as huge as possible,” said Tushar Dhote, chairman of Pamex.

To that extent, Pamex has a tie-up with KVN Media, a Chinese company, which is the co-organi​zer of All In Print, China. Their expertise in China’s print industry is proving beneficial for Pamex and a China Pavilion in excess of 1000 square meter is expected at the event this time. “With the Indian printing industry becoming bigger with every passing year, we have more foreign companies looking to expand their interests in India. Pamex 2017 promises to showcase the very best the printing industry has to offer,” said Dhote.

The event is being marketed both in India and abroad. Team Pamex has participated in various Indian and international events such as LabelExpo India, drupa, PrintPack India, Sino Corrugated & Sino Folding Carton, and China Print, among others.

The promotional campaign kicks off with an International Media Week, being organized in New Delhi in the first week of August. The first of its kind event will see international media and associations from several Asian and African countries rubbing shoulders with their Indian counterparts in an event that will focus on the developments in the Indian print industry and also provide an opportunity to the exhibitors to announce to the world, new developments and detailed plans for Pamex.

Extensive promotion through road shows is planned and with coverage across 50 grassroots towns in Maharashtra, Gujarat, Telangana, Andhra, Kerala, Tamil Nadu, Karnataka and Uttar Pradesh. At the regional level, promotional events are also planned in Pathankot, Lucknow, Indore, Ahmedabad, Bengaluru and Chennai.

Pamex will also go international this year with events in Colombo and Dhaka. “Online visitor registrations are going better than we expected at this stage. In December, I had said we expect a 100% increase in visitors at the show. It looks like we will surpass that expectation,” said a confident Neetu Arora, director of Print-Packaging.com (P) Ltd.

Pamex 2017 will be held from 18-21 December 2017 at Bombay Exhibition Centre, Goregaon. For more information, visit www.pamex.in or send an email to info@print-packaging.com

2023 promises an interesting ride for print in India

Indian Printer and Publisher founded in 1979 is the oldest B2B trade publication in the multi-platform and multi-channel IPPGroup. While the print and packaging industries have been resilient in the past 33 months since the pandemic lockdown of 25 March 2020, the commercial printing and newspaper industries have yet to recover their pre-Covid trajectory.

The fragmented commercial printing industry faces substantial challenges as does the newspaper industry. While digital short-run printing and the signage industry seem to be recovering a bit faster, ultimately their growth will also be moderated by the progress of the overall economy. On the other hand book printing exports are doing well but they too face several supply-chain and logistics challenges.

The price of publication papers including newsprint has been high in the past year while availability is diminished by several mills shutting down their publication paper and newsprint machines in the past four years. Indian paper mills are also exporting many types of paper and have raised prices for Indian printers. To some extent, this has helped in the recovery of the digital printing industry with its on-demand short-run and low-wastage paradigm.

Ultimately digital print and other digital channels will help print grow in a country where we are still far behind in our paper and print consumption and where digital is a leapfrog technology that will only increase the demand for print in the foreseeable future. For instance, there is no alternative to a rise in textbook consumption but this segment will only reach normality in the next financial year beginning on 1 April 2023.

Thus while the new normal is a moving target and many commercial printers look to diversification, we believe that our target audiences may shift and change. Like them, we will also have to adapt with agility to keep up with their business and technical information needs.

Our 2023 media kit is ready, and it is the right time to take stock and reconnect with your potential markets and customers. Print is the glue for the growth of liberal education, new industry, and an emerging economy. We seek your participation in what promises to be an interesting ride.

– Naresh Khanna

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