Stratasys simplifies design-to-3D print workflow and output

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In April 2017, 3D and additive printer manufacturer Stratasys released its Creative Colors Software, powered by the Adobe 3D Color Print Engine, for its Objet Connex3 3D printing solutions. The new software solution combines advanced color management with a direct design-to-3D print workflow, an important step in making 3D printing more accessible and easier to use. The inclusion of Stratasys Creative Colors currently makes the Objet Connex3 the only 3D printer series that benefits from Adobe Color Management and experience.

According to Stratasys, the Creative Colors Software brings the power and freedom of 3D printing to more designers around the world. By forming a direct bridge between Adobe Photoshop CC and Objet Connex3, it enables designers to easily 3D print their imaginative creations without cumbersome 3D printing workflows. Stratasys Creative Colors empowers designers with an enhanced color experience, including vibrant gradient color palettes with expanded color spectrums, improved textures and patterns support, as well as accurate, time-saving color previews.

Furthermore, it unleashes the potential of the Objet Connex3 for producing models and parts with ultra-realistic results that have never been possible before. By incorporating multiple gradient colors, patterns and textures, combined with the 3D printer’s multi-material capabilities, a model produced on the Objet Connex3 can have the same look and feel as the final intended product, vastly reducing product development times while increasing product quality.

Stratasys Creative Colors is now bundled with all new Objet Connex3 3D Printers and can also be purchased for existing Objet Connex3 systems. “Adobe Photoshop CC users can now directly access Stratasys Objet Connex3 3D printers―whether locally or through Stratasys Direct Manufacturing―and easily produce their designs with gorgeous gradient color and fine details.

Photoshop to 3D print
Stratasys is also announcing a new direct color workflow from Photoshop CC to the Stratasys Direct Manufacturing parts-on-demand service. It enables users for the first time to send their colorful 3D files directly to Stratasys Direct Manufacturing from within Photoshop CC for Objet Connex3 3D printing. The experience is further enhanced with features such as direct quoting, validation and previewing.

3D printing
Additive manufacturing, or 3D printing, is used to make 3-dimensional solid objects of virtually any shape from a virtual model. 3D printing is achieved using an additive process, where successive layers of material are laid down in different shapes. 3D printing is considered distinct from traditional machining techniques, which mostly rely on the removal of material by methods such as cutting or drilling.

2023 promises an interesting ride for print in India

Indian Printer and Publisher founded in 1979 is the oldest B2B trade publication in the multi-platform and multi-channel IPPGroup. While the print and packaging industries have been resilient in the past 33 months since the pandemic lockdown of 25 March 2020, the commercial printing and newspaper industries have yet to recover their pre-Covid trajectory.

The fragmented commercial printing industry faces substantial challenges as does the newspaper industry. While digital short-run printing and the signage industry seem to be recovering a bit faster, ultimately their growth will also be moderated by the progress of the overall economy. On the other hand book printing exports are doing well but they too face several supply-chain and logistics challenges.

The price of publication papers including newsprint has been high in the past year while availability is diminished by several mills shutting down their publication paper and newsprint machines in the past four years. Indian paper mills are also exporting many types of paper and have raised prices for Indian printers. To some extent, this has helped in the recovery of the digital printing industry with its on-demand short-run and low-wastage paradigm.

Ultimately digital print and other digital channels will help print grow in a country where we are still far behind in our paper and print consumption and where digital is a leapfrog technology that will only increase the demand for print in the foreseeable future. For instance, there is no alternative to a rise in textbook consumption but this segment will only reach normality in the next financial year beginning on 1 April 2023.

Thus while the new normal is a moving target and many commercial printers look to diversification, we believe that our target audiences may shift and change. Like them, we will also have to adapt with agility to keep up with their business and technical information needs.

Our 2023 media kit is ready, and it is the right time to take stock and reconnect with your potential markets and customers. Print is the glue for the growth of liberal education, new industry, and an emerging economy. We seek your participation in what promises to be an interesting ride.

– Naresh Khanna

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